At 10:34 AM 8/22/04 -0400, Christopher Smith wrote:
>On Aug 22, 2004, at 7:56 AM, Owain Sutton wrote:
>> And if people are weaned on Sibelius (for example at school), they're 
>> first choice when they buy their own software will be Sibelius.
>I can't emphasize enough how right you are! Most of my computing 
>choices (Mac platform, AppleWorks, Cubase, Finale) are based on what I 
>started on, either because of what was on the school computers or what 
>my friends had (so I could tap them for free support!)

Finale/Coda/MakeMusic has had inept marketing in the past few years.
Sibelius has been sponsoring festivals and events, aside from their school
marketing. Back in 2001 when we were doing our Ought-One Festival (37
concerts, 100 composers, 150 performers), we asked for sponsorship from
Finale. They didn't offer any cash sponsorship, but did offer to provide
several copies of Finale either to sell or give away as prizes for
fundraising.

In July of 2001, this is what their marketing person wrote to me: "I think
what we'd want to do is donate a few Finale's. You could have a contest to
give them away, have them as "door prizes" or whatever you deem best. We
also could give away some free Finale 2002 upgrades. I would VERY much like
that as I am working on an article for the American Composers Forum in
which I want to focus on how these composers use Finale."

I accepted immediately, added the company to the list of sponsors. They
never came through with anything, and ignored my followup emails. You can
bet *that* gave me a warm, fuzzy feeling.

I've said it over and over: If any program could do everything Finale could
do for the preparation of new music scores, and import my old Finale files,
I would be gone in an instant.

Dennis




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