[This message was posted by Russell Curry of Assimilate Technology, Inc. 
<[email protected]> to the "Product Discussion" discussion forum at 
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ssimilate Technology Launches FUIL and FIXatdl for Visual FIX.

Colfax, WI - Sept 28, 2009 - Assimilate Technology Inc. announced today the 
launch of their FIX User Interface Layout (FUIL) system for Visual FIX. The 
FUIL system provides a visual design environment that allows Visual FIX users 
to design and deploy custom user interfaces for algorithmic trading systems. 
The FUIL system provides full support for FIXatdl and can seamlessly import, 
export, and render user interface designs from FIXatdl definition files.

"By combining FIXatdl and our FUIL technologies, Visual FIX can dramatically 
reduce the overhead involved in developing, deploying, and maintaining user 
interfaces for algorithmic trading systems," said CEO Russ Curry."Sell side 
firms are constantly dealing with the challenge of managing the deployment of 
algorithmic trading interfaces to both the buy side and their own proprietary 
trading platforms. With the FUIL system, firms can now visually develop 
interfaces for algorithmic trading parameters and then export those interfaces 
to either pure FIXatdl, or to our redistributable .NET component that can be 
integrated into an external trading system."

The FUIL system consists of an easy-to-use interface designer that is 
integrated into Visual FIX, and a separate .NET component that can be 
integrated into external trading platforms to display both FUIL and FIXatdl 
layouts. Because of the cross-platform nature of both FIXatdl and the FUIL 
presentation language, the output from the Visual FIX system's FUIL designer 
can be integrated into both .NET and Java-based trading platforms.

Firms that are interested in learning more about Visual FIX, and the FUIL 
system, can visit Assimilate Technology's website at http://www.assimilate.com 
for more information. 

Assimilate Technology, Inc. was founded in 2008 and specializes in the 
development of software solutions that help financial firms improve the 
efficiency of their electronic trading operations.

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