Clint,
 

To quote someone from another mailing list:

 

"Macromedia employees cannot participate in these discussions given the merger terms. I would imagine that the company entered a "quiet period" on Sat-Sun in regard to the merger preventing all employees from commenting on any aspect of the merger and the potential changes. Publicly disclosing information related to the merger is a potential SEC violation, hence the internal silence."

 

So I think what is safe to say is that we'll not be gaining much response, much as I'm sure they'd like to, from

anyone officially at Macromedia.

 

I'd recommend listening to the investors call; the details were on one of the press releases and the call was

recorded.  What's clear is that the rumours of an Adobe / Macromedia merger have been around since before

Flex was even a concept ... one of the questions asked of the Adobe board is "why, when you have been

publically against acquisition of Macromedia in the past, does now seem like a good time".

 

A recurrent theme in terms of what Macromedia brings to Adobe, during the board meeting was Breeze,

Flex/Coldfusion, Flash Player and the mobile and devices strategy.  So I don't think ANY of these things

are going to disappear anytime soon.

 

I'm going to blog about this in much greater detail in the days ahead, but what's key that both Adobe and

Macromedia are assaulting the enterprise marketplace, and that by leveraging the Flash Player (the

centre of the Macromedia ecosystem) against the PDF/Reader technologies (the centre of the Adobe

ecosystem) they have, as the CEO of Adobe commented that the "...combination of the Flash Format

and Flash Player with PDF and Reader, offers a technology platform that enables customers and

partners to communicate information in a much more effective way..."

 

Consistently, the synergy of Flex and PDF for bringing together "enterprise document

workflow with enterprise development and rich and interactive media", alongside bringing

together the "asynchronous capabilities of PDF forms" with the "real time collaboration of

breeze", and the "development of tools for content providers that target the Macromedia

mobile infrastructure and platform" all suggest that there are exciting times ahead in bringing

together each organisation's enterprise platforms.

 

Again, consistently, this is cited not as a consolodation merger, but a strategic merger

aimed at aligning 2 companies that are "...no longer enemies because we aren't directly

competing...", and the aim of the merger is to achieve growth, particuarly it would seem,

in the enterprise marketplace.

 

There are going to be a hell of a lot of people running around telling us why this marks the end of

Flex, Coldfusion, Freehand, Illustrator, etc, etc.  Rather than worry about the sky falling, I'm

more interested as to what opportunities are going to be created for us...

 

"The art of progress is to preserve order amid change and to preserve change amid order."

 

Exciting times,

 

Steven

 

--
Steven Webster
Technical Director
iteration::two
 
 
This e-mail and any associated attachments transmitted with it may contain confidential information and must not be copied, or disclosed, or used by anyone other than the intended recipient(s). If you are not the intended recipient(s) please destroy this e-mail, and any copies of it, immediately.
 
Please also note that while software systems have been used to try to ensure that this e-mail has been swept for viruses, iteration::two do not accept responsibility for any damage or loss caused in respect of any viruses transmitted by the e-mail. Please ensure your own checks are carried out before any attachments are opened.


Yahoo! Groups Links


--
No virus found in this outgoing message.
Checked by AVG Anti-Virus.
Version: 7.0.308 / Virus Database: 266.9.16 - Release Date: 18/04/2005

Reply via email to