Singapore - sweatshops, sexshops. So much poverty, the citizenry sell
themselves on the street and in the toilets. Yet the millionaires want
even more bodies to create even more wealth for themselves instead of
sharing what they have to raise the country up, improving life for all
including themselves in the "long run".
The implosion may come sooner than we expect.
D.
On 08/08/2012 7:03 PM, michael gurstein wrote:
*From:*[email protected]
[mailto:[email protected]] *On Behalf Of *Anjana Basu
*Sent:* Wednesday, August 08, 2012 8:44 PM
*Subject:* [TriumphOfContent] Need to breed in Singapore
Scroll down to the link to an unusual video commercial for a public
cause - the 'national' need to breed - in Singapore. No-nonsense about
sex and Groovy.
In a moment you can watch a TV ad that teaches a lot. Not just
about advertising, but about culture. And sex.
It's also about the weirdest way I ever saw someone advertise mints.
Yes, mints.
It's far stranger than you can possibly imagine.
And -- what fun! -- it's all about sex.
But first, here's a true story. Also about sex.
It really /is/ sordid, and it features me.
You may be shocked. Maybe so shocked you'll cross me off your
recommended reading list.
In 1976 I was asked if I'd like to be creative director of Leo Burnett
in Singapore -- then the top ad agency there.
I arrived late at night after a 30 hour trip.
My genial host asked if I'd like to go to bed or go for a meal.
If you watch the video at the bottom ...
I promise you will discover things you never knew before.
Not just about marketing.
Also about the astonishing prevalence of rap culture
And about sex, glorious sex.
(Did I mention that?)
You could NOT make any of it up.
The TV commercial is not short. But it IS unlike anything you ever saw
in your life.
Watch till the end, as I have one or two comments you may find helpful
Here's what happened on my first extraordinary night in Singapore all
those years ago:
http://draytonbird.com/2012/08/sordid-sex-and-an-astounding-tv-ad/
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