On Oct 9, 2005, at 5:49 PM, Bruce Johnson wrote:
On Oct 9, 2005, at 1:05 PM, david wrote:
work part-time for an Apple reseller and your experience is why
I'll continue to strongly suggest people buy their products from
an independent reseller rather than directly from Apple. What you
require is a service my boss offers. When a customer's drive is
damaged/dead, if desired, we'll attempt to transfer data or send
the drive to a data-recovery service if we can't access it.
That's only if your local reseller isn't a bunch of arrogant
elitist pinheads who think that customer service is when they've
whacked all the tennis balls at our head, and its time for us to
throw them back for another go-round.
My, we have a lot of pent up anger, don't we? Perhaps you need to
find a few dead monitors and smash them?
IMO, from my vantage point as a consumer, Apple gave the resellers
nearly 20 years to get the retail stuff right, then gave up and
created the Apple Stores out of self defense.
Oh, Apple Corp made no mistakes while the local resellers played
silly buggers? I don't think so. Oh, I know there were some bad
stores, there always will be. But the three major resellers in my
area are quite good.
And you ARE one of the few who think the Apple Stores are a
disaster in the making. Most of the rest of the world thinks that
they were a brilliant marketing move that's paying real dividends
for Apple in both bottom line sales and mind share.
They certainly have done a good job of attracting purchasers - many
of them from the local resellers. When I sell a Mac to a customer the
customer registers that computer - now Apple knows that person is an
Apple customer. My customer which Apple is now free to poach. In the
last two years we lost several large clients to Apple direct -
because Apple is able to undercut us. And don't tell me our prices
are too high. Apple sold product to those clients for LESS than we
bought it from Apple.
I have three influential faculty members who are switchers because
of visits to the Apple store. (One is the Dean of the college)
Also, don't forget, the Apple store is geared mainly to supporting
new sales and systems. How many years has it been since Apple
shipped a G4 tower that could accept an internal Zip (don't
forget, neither the Quicksilver or the MDD models could take an
internal Zip. The last one that could was the Digital Audio)
Bruce - if you knew anything about the Apple Genius you'd know he is
supposed to be familiar with current and past product. Spend some
time in a store and you'll find plenty of G4 computers being used and
upgraded.
Next time, try leaving your attitude at the door, huh?
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