Poster's note : Another study finding negative moral hazard.

Paper : http://papers.ssrn.com/sol3/papers.cfm?abstract_id=1981907

Informal discussion :
http://www.culturalcognition.net/blog/2014/2/26/geoengineering-the-science-communication-environment-the-cul.html

Geoengineering and Climate Change Polarization: Testing a Two-channel Model
of Science Communication

by Dan M. Kahan, Hank C. Jenkins-Smith, Tor Tarantola, Carol L Silva,
Donald Braman

Annals of American Academy of Political & Social Sci. (2014, Forthcoming)

Abstract:      We conducted a two-nation study (United States, n = 1500;
England, n = 1500) to test a novel theory of science communication. The
cultural cognition thesis posits that individuals make extensive reliance
on cultural meanings in forming perceptions of risk. The logic of the
cultural cognition thesis suggests the potential value of a distinctive
two-channel science communication strategy that combines information
content ("Channel 1") with cultural meanings ("Channel 2") selected to
promote open-minded assessment of information across diverse communities.
In the study, scientific information content on climate change was held
constant while the cultural meaning of that information was experimentally
manipulated. Consistent with the study hypotheses, we found that making
citizens aware of the potential contribution of geoengineering as a
supplement to restriction of CO2 emissions helps to offset cultural
polarization over the validity of climate-change science. We also tested
the hypothesis, derived from competing models of science communication,
that exposure to information on geoengineering would provoke discounting of
climate-change risks generally. Contrary to this hypothesis, we found that
subjects exposed to information about geoengineering were slightly more
concerned about climate change risks than those assigned to a control
condition.

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