Tyler, I don't know of any academic studies that compare benefits of static maps to interactive maps or virtual globes. But, there are a bunch of studies that look at the value of geospatial information in various applications and contexts. You might be able to splice together some of the methods and get a reasonable answer.
Ordnance Survey cites their 1999 OXERA report a lot. http://www.ordnancesurvey.co.uk/oswebsite/aboutus/reports/oxera/index.html OXERA's ROI methods are pretty standard. I think that they've recently updated that report, but I don't have a link. You might find useful ideas in some of the INSPIRE documentation. The EU published a slick YouTube video that might be a good starting point. http://www.youtube.com/watch?v=Xr_sx0iHb1w The video touches on a lot of stock points about the value of geospatial information, interoperability and accessibility. The details are in the INSPIRE library. Going through the INSPIRE document collection is an exercise in endurance, but there is some good stuff in there. The UN's Economic and Social Council published a report in March that touches on the broad value of geospatial information in the context of economic development. http://www.uneca.org/codist/codist1/content/E-ECA-CODIST-1-11-EN.pdf If you want to quantify the value of geospatial information in a set of specific processes, take a look at my paper, "GVM: A Framework for Estimating the Business Value of Geospatial Technology Within Information Systems" That paper is available in a few different places. ESRI keeps a copy at http://proceedings.esri.com/library/userconf/geoinfo04/docs/gvm-whitepaper.p df I've also published a few papers on the business value of various geospatial technologies through IDC, but those tend to be written from a software vendor's perspective. If you want to look at any of those let me know. They are all hanging out on various vendor sites. You raise an interesting question about the value of interactive maps/virtual globes for spatiotemporal analysis. I think you're right. I don't have any research on the value/utility of spatiotemporal analysis, but I think you could extend standard ROI methods to get a useful answer. If you want to pursue that idea, let me know. We could probably sketch out a method pretty quickly. (Doing the research is a whole different deal....) Dave [email protected] -----Original Message----- From: [email protected] [mailto:[email protected]] On Behalf Of [email protected] Sent: Tuesday, June 16, 2009 12:00 PM To: [email protected] Subject: Geowanking Digest, Vol 8, Issue 15 Send Geowanking mailing list submissions to [email protected] To subscribe or unsubscribe via the World Wide Web, visit http://geowanking.org/mailman/listinfo/geowanking_geowanking.org or, via email, send a message with subject or body 'help' to [email protected] You can reach the person managing the list at [email protected] When replying, please edit your Subject line so it is more specific than "Re: Contents of Geowanking digest..." Today's Topics: 1. studies that quantify the benefit of interactive maps and virtual globes? (Tyler Erickson) ---------------------------------------------------------------------- Message: 1 Date: Tue, 16 Jun 2009 14:39:33 -0400 From: Tyler Erickson <[email protected]> Subject: [Geowanking] studies that quantify the benefit of interactive maps and virtual globes? To: [email protected] Message-ID: <[email protected]> Content-Type: text/plain; charset=UTF-8 Have there been academic studies that compare static cartographic maps to interactive slippy maps and virtual globes, in term of the quality and quantity of information that can be communicated? I've been searching, but so far the literature seems rather sparse. It seems to me that there is great value in the interactive nature of modern tools, particularly in the ability to quickly change perspective to see both the 'forest', the 'trees', and how they are related. And another area for which the interactive maps/globes seem to shine is in presenting temporal data. But has there been work in recent years to quantify the benefit of this interactivity? I'm mostly interested in representing attributes of objects for which the 3-D location is important (i.e. objects moving in the atmosphere), but any leads on the value of interactive maps are also appreciated. - Tyler ------------------------------ _______________________________________________ Geowanking mailing list [email protected] http://geowanking.org/mailman/listinfo/geowanking_geowanking.org End of Geowanking Digest, Vol 8, Issue 15 ***************************************** _______________________________________________ Geowanking mailing list [email protected] http://geowanking.org/mailman/listinfo/geowanking_geowanking.org
