Jaguar Land Rover IPO Seen as Jackpot as Valuation Soars
 By Siddharth Philip - Apr 18, 2012 5:29 AM GMT+0530

When Tata Motors Ltd. (TTMT)
<http://www.bloomberg.com/quote/TTMT:IN>bought Jaguar and Land Rover
in 2008 for $2.5 billion from Ford
Motor Co. (F) <http://www.bloomberg.com/quote/F:US>, investors greeted the
announcement by selling its stock. Those who held on may be sitting on a
jackpot.

The two British luxury car brands are worth $14 billion, according to the
average estimate of three analysts surveyed by Bloomberg News, more than Fiat
SpA (FI) <http://www.bloomberg.com/quote/FI:IM> or Suzuki Motor Corp.
(7269)<http://www.bloomberg.com/quote/7269:JP>With a planned $12
billion in capital spending and product development over
five years and a proposed partnership with Chery Automobile Co. to expand
in China, conditions are right for an initial share sale, according to Fim
Asset Management Ltd. and Kim Eng Securities Pvt.
  Enlarge image [image: Jaguar Land Rover IPO Seen as Jackpot as Valuation
Soars]
<http://www.bloomberg.com/photo/jaguar-land-rover-ipo-seen-as-jackpot-as-valuation-soars-/173232.html>

Tata Motors, the second-best performing automaker stock globally this year,
extended its gains after Jaguar Land Rover recorded its highest ever
monthly sales in March. Photographer: Graham Crouch/Bloomberg
  [image: Jaguar XJL, XKR-S, XK Convertible at NY Auto Show]

Play Video <http://www.bloomberg.com/video/90088783/>

April 9 (Bloomberg) -- Tata Motors Ltd.'s Jaguar Land Rover luxury unit
displays its XJL Supersport sedan, XKR-S Coupe and XK convertible at the
2012 New York International Auto Show. (Source: Bloomberg)
  [image: Jaguar Land Rover CEO Interview on April 4]

Play Video <http://www.bloomberg.com/video/89906407/>

April 4 (Bloomberg) -- Ralf Speth, chief executive officer of Tata Motors
Ltd.'s Jaguar Land Rover, talks about the unit's vehicles and sales growth.
He speaks with Matt Miller on Bloomberg Television's "Money Moves."
(Source: Bloomberg)
  Enlarge image [image: Jaguar Land Rover IPO Seen as Jackpot as Valuation
Soars]
<http://www.bloomberg.com/photo/jaguar-land-rover-ipo-seen-as-jackpot-as-valuation-soars-/173234.html>

The Jaguar XF Sportbrake automobile, produced by Jaguar Land Rover Plc.
Photographer: Jason Alden/Bloomberg

After acquiring Jaguar and Land Rover from Ford, Tata Motors hired KPMG
International and Roland Berger Strategy Consultants to help cut costs at
the luxury unit. The company introduced new models including the new XJ
sedan, the Evoque compact SUV and the XF sedan, according to a June 2009
presentation, and began targeting new emerging
markets<http://topics.bloomberg.com/emerging-markets/>such as
Russia <http://topics.bloomberg.com/russia/> and China.

“By listing Jaguar Land Rover, Tata Motors will allow investors who aren’t
focused on India to invest in the company,” said Taina Erajuuri, a
Helsinki-based money manager
<http://topics.bloomberg.com/money-manager/>at FIM Asset Management
that oversees about $1.2 billion including Tata
Motors shares. “The new models planned for JLR require a large amount of
investment, especially if the company wants to follow on the success of the
Evoque.”
Record Sales

Tata Motors, the second-best performing automaker
stock<http://www.bloomberg.com/quote/MXWD0AC:IND>globally this year,
extended its gains after Jaguar Land Rover recorded its
highest ever monthly sales in March. That has helped make up for the
slowdown in annual deliveries of Tata- branded passenger vehicles in
India<http://topics.bloomberg.com/india/>,
where interest rates <http://topics.bloomberg.com/interest-rates/> and fuel
prices have dented consumer
confidence<http://topics.bloomberg.com/consumer-confidence/>.


The Indian automaker said in August that it will double its annual spending
on product development and capital expenditure at Jaguar Land Rover to 1.5
billion pounds ($2.4 billion) over five years to fund an expansion that
includes a pipeline of 40 new or upgraded vehicle models. That is more than
the $2 billion in profit that Tata earned in the 2011 fiscal year.

The British luxury carmaker will also add 1,000 jobs and a third shift to
boost production at its U.K. plant to meet surging demand for the Range
Rover Evoque, named the North American truck of the year in January in
Detroit <http://topics.bloomberg.com/detroit/>.
Unlocking Value

“I think it will be a good thing if Tata Motors decides to list JLR,” said
Jigar Shah, a Mumbai-based analyst with Kim Eng Securities, using the
acronym for the two British brands that Tata combined after the purchase.
“An IPO for JLR makes sense as it will unlock value for shareholders.”

Tata Motors expects to fund Jaguar Land Rover’s capital expenditure and
product development needs through internal cash accruals, Debasis Ray, a
company spokesman, said in an e-mail. “However, we will continue to
consider opportunities for capital structure management as done in the
past.”

In March, Tata Motors raised 500 million pounds in notes, adding to a 1
billion pound bond issue <http://topics.bloomberg.com/bond-issue/> in May
2011. The company had cash and equivalents of $3.1 billion as of Sept. 30,
2011, according to data compiled by Bloomberg

The company’s stock has advanced more than 60 percent this year in Mumbai
trading, the biggest percentage gainer on the 30- company benchmark
Sensitive Index. The company is also the second-best performer this year on
the MSCI AC World Automobiles & Components Index.
Product Pipeline

Jaguar, which announced that it would introduce a two-seat, all-new sports
car in 2013 called the F-Type, is looking to expand its product portfolio
as sales more than quadrupled in China <http://topics.bloomberg.com/china/>,
and doubled in Russia in the quarter ended Dec. 31, compared with a year
earlier, Tata Motors said in a presentation on its website.

Jaguar and Land Rover sales in China and Russia boosted profitability as
demand in emerging markets helped tide over slower growth in advanced
economies. The Evoque, which the company began delivering in September,
accounted for 30 percent of Land Rover’s 65,287 retail sales in the
October-to-December quarter.

The two British brands weren’t always winners. When Tata announced the deal
in March 2008, its largest acquisition ever, Jaguar’s sales had dropped 33
percent in the U.S. and Europe <http://topics.bloomberg.com/europe/> in the
preceding two months, while Land Rover’s deliveries fell 13 percent and 7.7
percent respectively during the period.
Diluting Ownership

Jaguar was listed on the London Stock Exchange until 1990 after Ford bought
the company. The U.S. carmaker sold Aston
Martin<http://topics.bloomberg.com/aston-martin/>in 2007, and Jaguar
and Land Rover businesses a year later as losses in its
main auto business drained cash.

Tata may prefer to fund the capital
spending<http://topics.bloomberg.com/capital-spending/>through a bond
issue to avoid diluting ownership of its biggest profit
center, according to Juergen Maier, a Vienna-based fund
manager<http://topics.bloomberg.com/fund-manager/>at Raiffeisen
Capital Management which oversees about $1.1 billion of
emerging-market assets including Tata Motors.

“Two years ago, it would have made sense for Tata Motors to have sold a
stake in JLR,” said Maier. “Today, there is still growth and liquidity is
not a problem.”

Global sales at JLR gained 29 percent to 314,433 vehicles in the 12 months
through March, the company said in a statement this week. That compares
with the 3 percent annual increase in sales for Tata passenger vehicles.
China Growth

The company expects China to become the second-largest market for Land
Rover, and the third-largest market for Jaguar in the year that ended March
31, it said in a presentation on its website.

JLR will spend 3.5 billion yuan ($555 million) for a 50 percent stake in a
planned venture with Wuhu, China-based Chery Auto. The agreement, signed in
December 2011, will build the U.K. luxury carmaker’s models in China to
challenge Daimler AG (DAI) <http://www.bloomberg.com/quote/DAI:GR>, General
Motors Co. (GM) <http://www.bloomberg.com/quote/GM:US> and Volkswagen AG
(VOW) <http://www.bloomberg.com/quote/VOW:GR> in the world’s largest auto
market. The government still has to approve the venture.

The company will introduce new versions of the XF and Range Rover Sport in
the 2013 financial year, Bhaumik Bhatia, an analyst at Mumbai-based IDBI
Capital, said in an April 9 note. There is currently a waiting period of
about six weeks for JLR models, and two to three months for the Evoque,
according to the report.

“Luxury car sales have picked up this year especially in emerging markets
like China.” FIM Asset’s Erajuuri said. “Jaguar has been listed in the past
before it was acquired by Ford in 1989 and so I think investors will invest
in JLR.”

To contact the reporter on this story: Siddharth Philip in Mumbai at
[email protected]

To contact the editor responsible for this story: Young-Sam Cho at
[email protected]



-- 
CA. Rajesh Desai

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