JRL targets emerging mkts for growth

In an exclusive interview to CNBC-TV18, Jaguar land Rover (JLR), chief
executive officer, Ralf Speth says that the company could look at producing
smaller engines specifically for emerging markets and India would soon
become a hub for JLR.

He also says, the company plans to assemble more cars in India. Currently,
JLR assembles Freelander 2 in India. He expects a good demand in China for
JLR and the company does not plan to offer any discount in Chinese market.

*Below is the edited version of the transcript. Also watch the accompanying
video.*

*Q: You have said that 1.5 billion pounds is what you are going to invest
every year, are emerging markets becoming so important to the company? How
much of this money can we expect being re-routed into the emerging markets
for further R&D?*

A: We are investing heavily in R&D in product programme and international
expansion. We have started producing Freelander in India. In China, we are
will produce in collaboration with Chevy and we are in discussion to work
out calculations in Brazil. That means, we are re-directing money into
emerging markets.

*Q: Recently we have seen there has been some sort of a moderation in sales
as far as the luxury car market in China is concerned, which has prompted
some of the luxury players going out and offering discounts. We have not
seen that yet from JLR. What's your overall take of the Chinese luxury
market and will we see JLR offering any kind of discounts on their products
in China?*

A: China is the third biggest market for Jaguar Land Rover. I am quite sure
that China will take over in a very short period of time.



-- 
CA. Rajesh Desai

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