> On Feb 12, 2014, at 5:52 PM, Nicholas Nethercote <[email protected]> 
> wrote:
>
>> On Wed, Feb 12, 2014 at 10:42 AM, Chris Peterson <[email protected]> 
>> wrote:
>>
>> Announcing Firefox's "not ads" at the Interactive Advertising Bureau's
>> annual meeting gives a strong impression that these are, in fact, ads and
>> will bring all the baggage of traditional web advertising.
>
> This this this. A thousand times this. The "optics" (in the political
> sense) of this announcement is about as un-Mozilla as I can imagine.
>
> Selling ads in the browser -- even the most tasteful, minimal,
> reasonable, relevant, privacy-respecting ads imaginable -- is crossing
> a major threshold. It'll forever make Firefox "the browser with ads".
> And it leads directly into Zack's slippery slope concerns, for which I
> have a lot of sympathy.

Your brain connected the dots the same way mine did.
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