["The jihadi anchor is not loyal to any cause higher than ratings.
This can be proved quite easily. It will be a call for more surgical
strikes one day and the doings of the Mukherjeas the next."
That's not entirly true though.

Arnab or Zee TV or India TV, for example, has a clear, and consistent,
political agenda.
That's too self-evident.

As the author labels this genre as 'consevative', he also essentially
upholds that fact.]

http://blogs.timesofindia.indiatimes.com/aakarvani/anchor-jihad-is-like-wwf-but-the-damage-is-real/

Anchor jihad is like WWF, but the damage is real

May 21, 2017, 2:00 AM IST

Aakar Patel in Aakarvani | Edit Page, World | TOI

Something unusual happened in America this week. More people watched
liberal MSNBC and centrist CNN than they did conservative Fox News.
This is unusual because the norm is that the conservative media
dominates ratings for news, whether radio or TV. This is for two
reasons. First, what passes for conservatism is usually a blend of
racism, misogyny and xenophobia. The Western obsessions of these
times, meaning immigration, terrorism and border walls, all respond to
this blend.

The second reason is that people who are prejudiced like having their
prejudices repeated to them. Conservative talk show hosts offer little
illumination, but what they have is certitude and strong emotion and
their listeners tune in to nod in agreement.

On the other hand, liberals are more relaxed and also they tend to
accept and offer a diversity of opinions (the place I work in, a civil
society organisation that is stuffed with such people, reminds me of
this daily). The lack of uniformity and a general openness means that
liberal talk shows are not of the constantly angry variety. The
problem is that it makes them less entertaining than the ones hurling
brimstone and fire, and less satisfying to those seeking validation.
This general rule explains why conservative news shows are the ones
that do better in terms of ratings.

Why has this reversed this week in America? Because an incompetent
presidency is imploding and the conservative networks are not
reporting the story. At this time it is not a defence of ideology that
most viewers seek, but information, and because of their nature,
conservative stations don’t do information as well as they do opinion.

In India’s media, angry opinion of course always dominates. Whether it
is a ‘liberal’ or ‘rightwing’ government in power, the kooks are
running the asylum from the studios.

I’m coining a phrase: anchor jihad. It is the fake crusade launched
from the studios every night, recklessly urging the nation to war.
There is of course no real fighting in this jihad of make-up and
cameras. Like WWF wrestling there is shouting and threatening but
little else. Retired soldiers and politicians and assorted experts and
hapless people representing the ‘enemy’ (no doubt paid to accept their
ritual humiliation) are the forces arrayed in this fake war.

They claim to worship the jawan but in reality have zero respect for
the fighting man, who is expected to martyr himself so that they can
show our nationalism.

The jihadi anchor is not loyal to any cause higher than ratings. This
can be proved quite easily. It will be a call for more surgical
strikes one day and the doings of the Mukherjeas the next. Everything
is reported at the same level of lunatic intensity. And news media is
ultimately a business, which is fine but it means that the currency
they operate in and the one that the anchor is given his increments
and promotions on is ‘impact’, meaning how many people watched the
show.

Focusing on issues requiring the gathering and analysing of data is
tough and it is boring and it does not make good visuals. Hence the
daily screaming and threatening. All of this would be entertaining but
for the fact that it is quite damaging to India.

In the US, 10,000 children do not die of malnutrition  every week (as
in India). They don’t have the abysmal healthcare and education system
that stunts millions of Indians, physically and mentally. They can
afford to obsess over trivial things in their nightly news, meaning
the doings of their enemies across the border. We don’t have that
luxury.

When our media deliberately and for economic reasons turns the focus
away from the meaningful to the trivial, there is real damage it does
to other Indians. The reason why we have enthusiastic participation
from the government on our debates is that it is much easier to shout
about Pakistan and terrorists and then return home for supper, than it
is to offer an update on health and education. That is why Kashmir and
violence in the Adivasi belt are covered like they are recent stories
of separatist perfidy rather than complex conflicts that have been
with us for decades.

Most of what I have written, readers of The Sunday Times of India
already know. However, the reason I am writing this is that it is
actually getting worse. I do not know how many readers have noticed
that the thoughtful, balanced anchors of our time are leaving or
forced to go because they refuse to do jihadi anchoring. Karan Thapar
is off the air, and it staggers me that someone who is prepared and
focused on fact is not available to Indians who seek choice and do not
want cacophony and make-believe war.

It works to the interest of the anchor, the media business and the
government that we carry on with news jihad. It hurts the citizen
deeply.


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Peace Is Doable

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