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Article Title: Search Engine Marketing How to Bring Eyes to Your Site
Author: Peri Witny
Category: Search Engine Optimization, Search Engine Marketing
Word Count: 422
Keywords: search engine marketing, seo, seo ireland, search engine optimistion, 
search engine marketing irelan
Author's Email Address: [email protected]
Article Source: http://www.articlemarketer.com
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The marketing to the internet can be a tricky business. You want a clean and 
professional site that is compelling and that your customers want to visit, so 
you create a gorgeous site, potentially at a great cost to you and then you 
wait for the hits to come rolling in. And you wait. And you wait. And you 
wonder, why isn't anyone coming to my site? It's lovely, why doesn't anyone see 
it? That's when you realize that without the right search engine marketing you 
may as well not even have a slick website.

Search engine marketing is all about getting your site to the top of the list 
when a potential client does a search for whatever your site is about. Getting 
to the top takes some know-how, some patience and sometimes a little help. The 
first thing you need to determine is what you would envision people searching 
for when they find you. Figure out a few key words or phrases that you feel are 
the most relevant to your site. Plug them into the major search engines, and 
see who pops up. Is it you? If not, then you have some work to do!

To get a good idea of how your competitors got to the top, it is wise to click 
on their links and visit their site. Check out their page. What is the URL? 
Does it contain the keyword that you searched for? That is one great search 
engine marketing trick to get traffic to your site. How about the content on 
the page? Skim through it. Do you find the keyword phrase mentioned several 
times throughout? Notice also any links peppered throughout. You will find that 
many of the best rated sites in the search engines often have link backs to 
other sites. And you can bet that if they are linking to other sites, those 
other sites are also linking back to them.

After you have checked out the sites that were in the top spots, go back to 
your site and compare. How does it stack up? Does your URL relate to the 
keyword or is it just a reflection of your brand? If not, then you might want 
to purchase a domain that does. Set it up to re-direct to your site. Check 
through your content. Does it follow any of the search engine marketing tricks 
that your competitors are using? If not, you have some work to do! The good 
news is, soon everyone else will see how nice your site looks too!

Seo Marketing Ireland is a leading online marketing company providing  search 
engine optimistion online marketing consultancy, SEO services and link building 
services. Visit our website for more information 
http://www.seomarketingireland.eu
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