Hi Dan,
Mikael's reference below (
https://www.eclipse.org/legal/logo_guidelines.php) is good, especially 
this section:  Proper Usage of Eclipse Working Group Trademarks

This describes the process for the use of a trademark (such as "asciidoc") 
by other projects or groups.  This alternate project (asciidoc-hs) should 
send a note to [email protected] asking for permission to use it.  Or, 
you could do it on their behalf (if you support this usage).  We had a 
similar situation with MicroProfile since there were other user groups and 
activities that wanted to use the "MicroProfile" trademark.  We encouraged 
this usage, but it still had to go through the EF for approval.

---------------------------------------------------
Kevin Sutter 
STSM, MicroProfile and Jakarta EE architect @ IBM
e-mail:  [email protected]     Twitter:  @kwsutter
phone: tl-553-3620 (office), 507-253-3620 (office) 
LinkedIn: https://www.linkedin.com/in/kevinwsutter



From:   Mikael Barbero <[email protected]>
To:     Discussions for new Eclipse projects <[email protected]>
Date:   07/02/2020 03:14
Subject:        [EXTERNAL] Re: [incubation] Question about trademark 
protection (AsciiDoc)
Sent by:        [email protected]



Hi Dan,

It's not my area of expertise, but I'd suggest (if you did not do it 
already) you read the Foundation trademark usage guidelines (
https://www.eclipse.org/legal/logo_guidelines.php) and the supplement made 
by the Jakarta EE WG for their own trademark guidelines (
https://jakarta.ee/legal/trademark_guidelines/). 

North American offices are closed until July 6th, but I'm sure they will 
come back to you after that with more details.

Cheers,

Mikaël Barbero 
Team Lead - Release Engineering | Eclipse Foundation
🐦 @mikbarbero
Eclipse Foundation: The Platform for Open Innovation and Collaboration

On 1 Jul 2020, at 23:25, Dan Allen <[email protected]> wrote:

To introduce myself, I'm a representative from the lead organization for 
the AsciiDoc Working Group (
https://www.eclipse.org/org/workinggroups/asciidoc-charter.php) and 
Language Specification (
https://projects.eclipse.org/proposals/asciidoc-language) at the Eclipse 
Foundation. I'm also the maintainer of the Asciidoctor project, which has 
served as the steward for the AsciiDoc language.

As the AsciiDoc language specification gets underway under the umbrella of 
the AsciiDoc Working Group, I'm curious to know how the process for 
protecting the trademark works (in this case, AsciiDoc). One of the main 
reasons we chose the Eclipse Foundation to host the specification is to 
prevent the AsciiDoc name from being used in ways that dilute its meaning.

To cite a concrete example, we received the following announcement on the 
AsciiDoc WG list about a new project named asciidoc-hs that aims to 
develop a new processor for AsciiDoc. Here's that message:

https://www.eclipse.org/lists/asciidoc-wg/msg00110.html

I want to state right up front that we in no way want to discourage this 
effort. The goal of the AsciiDoc WG is to encourage the creation of 
multiple implementations. However, right now, there's no official spec or 
TCK in place for the AsciiDoc language, so it's not possible for a library 
to claim it parses AsciiDoc (apart from grandfathered projects like 
Asciidoctor and AsciiDoc Python). And since the project cannot yet 
self-certify as compliant, our understanding is that the trademark 
"asciidoc" cannot be used in the name.

What's the process for handling this situation? Will the Eclipse 
Foundation help with situations like this? How serious is the Eclipse 
Foundation about protecting its trademarks? How do we communicate with the 
project maintainer(s) that the AsciiDoc name cannot be used until the 
software is compliant with the spec (which depends on the existence of a 
TCK)? And in what way can the name be used once it is?

I look forward to your guidance.

Sincerely,

Dan Allen

p.s. We have a similar issue with libasciidoc, found at 
https://github.com/bytesparadise/libasciidoc.

-- 
Dan Allen, Vice President | OpenDevise Inc.
Pronouns: he, him, his
Content ∙ Strategy ∙ Community
opendevise.com
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