Yet another industry awakens and begins to see the Internet as the Harbinger
of All Evil and Bane of Corporate Profits Worldwide.  I shudder to think
who's next.

(Frankly I find reading a few pages of a PDF file onscreen annoying enough.)

-rick
Infowarrior.org

Students illegally download textbooks
Tech-savvy generation finds way to cut costs of higher education, raising
ire of publishers
 http://www.canada.com/fortstjohn/story.html?id=1fe3d6e7-0803-4972-8b47-81d5
e149ce36

Isabel Teotonio
The Ottawa Citizen

September 18, 2004

CREDIT: Jean Levac, The Ottawa Citizen
Anatoliy Boyko, left, and Dave Pascoe Deslauriers are University of Ottawa
computer science students who say book downloading isn't yet widespread at
their school and may be more trouble than it's worth.

A growing number of students are skirting the high cost of textbooks by
illegally downloading pirated copies from the web, according to publishers
who want stiffer copyright laws to curb a practice some say is pilfering
revenues.

While the volume of books being swapped in chat rooms and on peer-to-peer
networks such as Kazaa doesn't compare with the amount of music and movies
being trafficked, it is nonetheless a growing problem, says Colleen O'Neill
of the Canadian Publishers Council.

"The worry is that it's going to grow because computers aren't something
only a few people have," she says. "As an industry, we need to look into
this because, similar to what's happening in the music industry, it's beyond
our control."

While there's been a chorus of criticism about music being downloaded, the
unauthorized trafficking of pirated textbooks has gone virtually unchecked,
says researcher David Price of Envisional, an online monitoring company.

This British-based company first alerted many North American publishers to
the practice when it released a 2001 report listing 17,000 copyrighted
books, mostly fiction, available on the web.

Today, that number is between 25,000 and 30,000, says Mr. Price. Although
most are science fiction and fantasy books -- the stuff "young, geeky males"
are into -- a significant portion are academic texts, particularly in
disciplines where students are more tech-savvy, such as mathematics,
engineering and computer science.

"Students are certainly doing it, but nobody seems to have recognized the
problem," says Mr. Price. "We do see it increasing over time -- both with
the range of books and the number of people doing it. Technology is going to
get better and better and this will just become a growing problem."

Book industry critics say the charges are exaggerated. Instead, they
suggest, publishers are attempting to justify escalating book prices and
trying to clamp down on the distribution of information.

Unlike music, where you'll likely find every track released in the past five
years, it's hit or miss when it comes to finding digitized books. But the
general rule is this: The more popular a book is offline, the more likely it
is to be online.

Pirated texts can be found on peer-to-peer networks (commonly known as P2P),
such as eDonkey, WinMX, Gnutella and Freenet. P2P is a type of transient
Internet network that allows users with the same networking program to
connect with each other and directly access files such as music, movies,
games or books from one another's hard drives.

But the main hub of activity is hidden away in Internet relay chat channels,
also known as the cyber residence of pirates.

Internet relay chat, or IRC, is a system for chatting that involves rules,
conventions and client/server software. There are sites on the Web that
provide servers to download an IRC client to your PC. It's a virtual meeting
place where people start chat groups, called a channels, or join existing
ones.

If you join a channel for books, such as "#Bookz," you can search through
people's digital catalogues, where you're bound to find pirated titles by
some of the largest publishers in the textbook business: McGraw-Hill
Ryerson, Nelson Thomson Learning, Pearson Education Canada and John Wiley
and Sons Canada.

Unlike music, which can be easily copied, the effort and determination
involved in pirating a textbook is extensive. After snapping the spine off a
book, each page must be scanned, converted to text and proof-read before
being uploaded. There have also been instances of copy-protected e-books
being duplicated, but given the technological skill involved, it's rare.

But Anatoliy Boyko, president of the University of Ottawa's computer science
student association has never heard of students doing it.

"If this were going on I'm pretty sure I'd know about it," said the
fourth-year student. "Sure you can download text, but reading it onscreen
hurts the eyes and printing out a whole textbook is really expensive."

Besides, he said, you're bound to waste time surfing for a particular book
and edition only to find it doesn't exist.

But Mr. Price says it's really "pretty easy," adding there's usually someone
in cyberspace willing to help track down the text.

"It's like friends who want to share their books with you." he says. "Most
are doing it because it's a good way of sharing and obtaining the books they
need. I don't think people are saying, 'I've been overcharged for this
(book) so I'm going to rip it and share it.' It's more likely that they're
just thinking there might well be others in the same boat.... Someone's
thinking, 'I'll scan this book, which cost $40, and someone else who's paid
a similar amount for a textbook will do it too. I do my two or three hours
of scanning but I end up with 10 or 20 textbooks down the line.'"

In fact the process is so easy, says Petra Cooper of McGraw-Hill Ryerson,
that even the children of company employees who work there are downloading
books.

The practice may be growing in part because people assume it's legal, she
says. After all, a Federal Court of Canada judge ruled in March that
downloading music wasn't breaking the law. That's because when it comes to
music, a private copying regime exists so that a royalty fee for the music
industry is factored into the price of blank CDs. But no similar structure
exists for books, meaning creators are deprived of royalties.

While researchers have come up with a ballpark figure for the number of
pirated books online, it's difficult to determine the number of downloaders.

According to a CPC telephone survey done in the spring of 1,300
undergraduate students across Canada, 30 per cent said they had used
electronic books and one-fifth said they had shared them via P2P networks.

Given that students today came of age in the era of Napster, the pioneering
file-sharing network, it's surprising more aren't doing it, says Ms.
O'Neill. After all, they're cyber-savvy and technologically equipped.

An even tougher figure to pinpoint is the amount of money being lost by an
industry that sells about $250 million worth of textbooks in Canada each
year. Ms. Cooper estimates the more popular pirated titles can suffer sales
losses between 10 and 30 per cent.

On occasions when the publisher has hired cyber surveillance companies to
identify the digitized book titles being swapped and how often it appeared
on file-sharing networks, the results often coincided with dropped sales or
increased returns.

Two years ago, a second-year engineering book by McGraw-Hill Ryerson called
White, Fluid Mechanics was distributed on Kazaa and other P2P networks.
Sales dropped by 30 per cent, despite no comparable decrease in enrolment.
Following this discovery, the company alerted other publishers who also
noted decreased sales.

Revenues are also affected by plunderous entrepreneurs downloading texts
onto CDs and selling them to students on campuses for a fraction of the
price, say publishers.

Some are brazen enough to sell their loot openly, as was the case earlier
this year when an Ottawa man in his 20s was found auctioning hundreds of
pirated titles on eBay. He had copied exam preparation materials, study
guides and software manuals onto CDs. It's estimated he took in about
$20,000 in four months for pirated works with an estimated retail value in
excess of $300,000.

Access Copyright, the Canadian copyright licensing agency, sued him and he
was ordered last month by a federal court to pay $100,000 in damages.

Ironically, when students try to save money by downloading or buying pirated
texts, they end up jacking the prices for those buying books legally because
the cost of production, research and development ends up being spread over
fewer sales, says Roanie Levy of Access Copyright.

But Jesse Greener of the Canadian Federation of Students, suspects the
industry is exaggerating the practice to "deflect the issue of rising
costs."

Rather than take responsibility for the rising cost of textbooks, which
increases between three and five per cent each year, the industry is
shifting blame onto students, he says.

"There's no doubt that many things get swapped on Kazaa but it doesn't sound
to me like it's a very wide practice."

Computer science student David Pascoe Deslauriers agrees.

"Book piracy is real, however the titles that are actually pirated are
interest books.... If anything it's just an excuse (for publishers) to raise
prices," says the third-year U of O student.

Curious about whether he could find his texts online, he launched into
cyberspace and searched through various P2P networks and IRC channels but
came up empty-handed. He found related books, but they were at least five
years old or already available for free on the Web. "Hardly a vicious piracy
ring," he notes.

After inquiring with cyber-savvy peers, he's pretty sure that text books
aren't being pirated for use in class.

"Everyone I've spoken with has said they haven't even heard of anyone doing
this," he said. "If texts books could be (easily) pirated, it wouldn't be on
a small scale, it would be huge."

Even in the United States, where the practice of book piracy is said to be
more rampant, the industry doesn't have sufficient data on the size and
scope of the problem, according to the Association of American Publishers .

"We're told by publishers they don't perceive an industrywide impact, only a
title-specific impact," said Edward McCoyd, the association's director of
digital policy.

"The electronic book industry is growing and as technologies improve to make
the book-reading experience more palatable, we may see a comparable rise in
the amount of online book piracy, so it's something we have to watch
closely."

But in Canada, some complain it's futile to track pirated titles, and say
the Copyright Act is toothless in clamping down on copyright infringements.

Although pirating a text is illegal, publishers say they have no remedy to
go after those who do it.

"Copyright reform is way behind and hasn't acknowledged the digital world,"
says Ms. Cooper. "It makes Canada the wild west of pirating copyrighted
works because no one has any clear sense of what recourses they should
take."

Canada is currently in the process of considering reforms to the act to
ensure it remains relevant in a changing digital environment. The House of
Commons Standing Committee on Canadian Heritage has been reviewing the
copyright law, in light of technological developments and international
treaties

In the U.S., the Digital Millennium Copyright Act gives publishers the power
to request that pirated material be removed or risk having access disabled
by the pirate's Internet Service Provider.

Unlike the U.S. recording industry, which has sued thousands since launching
an assault against illegal file-sharers last year, U.S. publishers show no
interest in going after student pirates.

"They really don't want to get to that point with their customers," said Mr.
McCoyd, adding notice and takedown procedures have proven effective.

Canadian publishers show no interest in prosecuting students, they simply
want legislation that will stem the tide of purloined textbooks and ensure
creators are properly compensated.

Publishers warn that students' actions could literally stop the presses.

"It drives the publisher out of business and drives good Canadian authors
from writing books in Canada," says Ms. O'Neill.

It's a sentiment echoed by Ms. Cooper: "This isn't about nameless, faceless,
corporate greed.... We know how important cultural industries are to Canada
and to have the populace screw it up doesn't make much sense."

But even academics, making up the majority of textbook authors, oppose the
industry's attempt to crack down on the exchange of information online.

"Publishers like to talk about theft and how people are losing money, while
professors take a more nuanced view," says Paul Jones of the Canadian
Association of University Teachers, which represents 36,000 teachers,
librarians and researchers.

While professors are opposed to the outright theft of copyright material,
"there's enormous sympathy for both students and other scholars to have
access to this material. And, they're concerned with the way copyright law
is developing and the behaviour of publishers that are pricing that material
out of the reach of a lot of people."

He warns that in an industry where profits are the first order of business,
issues of education and access are secondary.

"They're pricing themselves out of the market and they're not adapting to
new technology."
� The Ottawa Citizen 2004


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