(A geek friend will start jumping up and down saying the new Mac Mini is
nothing more than a knock-off of her collection of Sparc 1s and IPCs, but
c'est la vie.... :grin:)


Apple unveils $500 PC, new iPod
Published: January 11, 2005, 10:59 AM PST
By David Becker
Staff Writer, CNET News.com

update SAN FRANCISCO--After decades of being criticized for producing luxury
items, Apple Computer is aiming squarely at the mass market with a new
budget PC unveiled Tuesday.

Apple CEO Steve Jobs introduced the new Mac Mini during his keynote address
at the Macworld Expo here, promising the machine would help further expand
Apple's audience beyond the Mac faithful.

The Mac Mini is a tiny cube with a processor, hard drive and optical
drive--you supply the monitor, mouse and keyboard. Jobs said the package
will settle long-standing complaints that Apple extracts too high a premium
for its products. "This is the most affordable Mac ever," Jobs said. "People
who are thinking of switching will have no more excuses."

The new Mac Mini will go on sale Jan. 22 and will cost $499 for the base
model, or $550 for one with a bigger hard drive. The device marks one of
Apple's boldest moves yet to expand PC sales beyond a loyal but limited
market of Mac addicts. The iPod and Apple's iTunes music store have been
responsible for a dramatic surge in Apple revenue, but to date there has
been little evidence that those products have done anything for Apple's PC
business.

Jobs also confirmed several other high-profile debuts--including a tiny
flash memory iPod--that have been grinding through the Mac rumor mills,
prompting the secretive company to sue the alleged source of several
information leaks. 

< snip >

http://news.com.com/Apple+unveils+500+PC%2C+new+iPod/2100-7354_3-5532008.htm
l?tag=nl



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