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Toyota launches Corolla Altis; eyes 10% market share


Toyota has launched an advanced version of its sedan, Corolla Altis.
Aiming to achieve a 10 per cent market share in the Indian passenger car
market, Japanese auto major Toyota on Friday launched an advanced version of
its sedan, Corolla Altis, priced between Rs 10.83 lakh and Rs 12.86 lakh
(ex-showroom, Delhi).

The new car would come with a 1.8 petrol litre engine in three different
grades.

"This year's target is to sell 63,000 vehicles, and by fiscal 2015 we are
aiming for a market share of about 10 per cent. The Altis marks our big step
toward the achievement of this goal," Toyota Kirloskar Motor (TKM)
Vice-Chairman Vikram Kirloskar said.

The company, which sold about 50,000 units last year, currently enjoys
around three per cent of the Indian passenger car market.

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It is also planning to introduce several new models in the near future to
meet its target, he added.

TKM plans to sell an average of 2,000 Corolla Altis a month.

The company earlier had announced an investment of Rs 1,400 crore in setting
up its second manufacturing facility in Bangalore to launch a strategic
small car for the Indian market within the next two years.

"Regarding the small car that everyone has been waiting for, we aim to start
production and sales around 2010 or early 2011," Kirloskar said.


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