I like the idea in general, but one comment I would like to add that is for the wings, IMHO, it would be better if we used Apache feathers for each feather in the wing which would add the Apache flavor to it.
On Tue, Oct 26, 2010 at 4:20 PM, Robert Matthews <[email protected]> wrote: > Guys, > > Dan's design idea seems to be the most popular, so I've started to create an > SVG version that we can use anywhere and everywhere as it scalable. I've > checked this work into the repo under /graphic/logo.svg and uploaded a png > and PDF onto the LogoIdeas page of the wiki. I suggest using Inkscape if > you want to try things out. (Bear in mind that the fonts are not included > with the file so you'll need to get them separately). > > On the wiki page are some initial variations on Dan's design - specifically > looking at layout and name. I have simply created a wing proxy for the > moment as Dan's image isn't available as a SVG file. I'll replicate that > part of the design later and try out variations of it. (As you can see at > the bottom I did create some variations of the proxy feathers to demonstrate > how it might vary, but this is very minimal.) > > It struck me while doing this that one word that is more important than the > other. Our logo is for our product so I've shown some that emphasize this > and some where there is no distinction. Most don't have Apache showing as > this saved space on the page. That said, we need to ask ourselves whether > we want the word Apache on there are all, as in most situation the Apache > logo will appear alongside ours anyway. The safe bet is probably to create > two versions of the same design so we've got both. > > For the moment I've ignored not only the image part but also colour. I've > used gray to indicate where a different color might be used. I've gone > through a selection of the fonts that I have on my machine to give a feel > for how different fonts bring different ideas to the logo (for example, one > looks very oriental and might be suitable for an Isis tea product). (BTW I > don't have the font Dan used, so that is not there yet either.) Head over > to dafonts.com and see if you can find something suitable, you can get them > all displayed with the same text, ie Apache Isis, and scroll through page > after page looking for something that takes your fancy. > > Whilst looking at these you need to ask yourselves what it is that are > trying to convey, is Isis cool and trendy, solid and reliable, clear or > impenetrable, contemporary or futuristic? Each variation shows a different > facet. So what gives the right impression? These are just some ideas (I > thought of half a dozen other ones while writing this email), how can they > be combined, or split apart? > > Your thoughts... > > Regards > Rob > -- Thanks - Mohammad Nour Author of (WebSphere Application Server Community Edition 2.0 User Guide) http://www.redbooks.ibm.com/abstracts/sg247585.html - LinkedIn: http://www.linkedin.com/in/mnour - Blog: http://tadabborat.blogspot.com ---- "Life is like riding a bicycle. To keep your balance you must keep moving" - Albert Einstein "Writing clean code is what you must do in order to call yourself a professional. There is no reasonable excuse for doing anything less than your best." - Clean Code: A Handbook of Agile Software Craftsmanship "Stay hungry, stay foolish." - Steve Jobs
