That, in turn, assumes that MPEG-LA is so stupid as to demand content
license fees that drive people to the alternatives.  FWIW, when they
first proposed content streaming license fees a few years ago (before
suspending them to put the issue off), I believe they had a very large
grace window, to the effect that like 100,000 individual streams per
year would be royalty free.  Part of the problem with that is figuring
out what a "stream" even is: does one individual watching a piano-
playing cat on YouTube merit the same fee as a  DirecTV downlink
that's watched by millions?  Those issues are still being hammered
out.

My bet, FWIW: they'll make enough money off big players in broadcast
media and leave web content well enough alone.  To wit: DirecTV's
operating costs are over $4B/year.  MPEG-LA demanding millions more
for content fees (on top of the encoding and decoding license fees
they're already paying), would be less than a rounding error on the
balance sheet.

--Chris

On May 20, 7:58 am, Casper Bang <[email protected]> wrote:
> It's an uphill battle, but I'm counting on VP8 to attract attention
> from the right people; and also see an analogy to GIF vs. PNG -
> especially if/when MPEG-LA starts to milk their cash cow in 2016.

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