Interesting news, of course. It's just plain a given that part of the puzzle 
here is Motorola Mobile's patent portfolio. That part of it is also good 
news for HTC, Samsung, etcetera. But what's next from here? Will google 
start manufacturing its own line of phones?

Calin Grecu said this may be a play for the brand, but that's clearly wrong. 
Motorola's brand is not _that_ great, and google has one of the most 
powerful brands, second only to apple and perhaps nike. They did also 
inherit a handset maker so whether Google is going to call them Google 
phones or motorola phones, the question becomes: Will google start making 
phones themselves?

If yes, that's not going to make Samsung, HTC, and other android handset 
makers happy. However, at this point I'm fairly sure Google wants to make 
Android grow marketshare more than earn money off of it, and making their 
own sets in bulk is likely to do the reverse, as it will probably scare off 
HTC and friends. One could argue by having full control over the phone they 
can create a better experience, but they in effect already have this - the 
NexusX line is developed by HTC or Samsung, but the software side is 100% 
google-driven.

That kind of reasoning (engage a splashy takeover to increase control over 
the process) makes far more sense if google bought a major telco.


So, looking at it like that, they just dropped 12,000 million dollars on a 
patent portfolio. Boy. That's hard to comprehend, isn't it?

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