From: Minwir Al-Shammari [mailto:[email protected]] 
Sent: Friday, February 05, 2010 5:14 PM
To: undisclosed recipients:
Subject: Call for Contributions

 

CALL FOR BOOK CHAPTERS

Proposals Submission Deadline: March 15, 2010

Full Chapters Submission: June 30, 2010

 

Customer-Centric Knowledge Management: Concepts and Applications

 

A book edited by Minwir Al-Shammari, University of Bahrain

 

To be published by IGI Global:

http://www.igi-global.com/requests/details.asp?ID=808

 

Introduction

The importance of customers for business firms has created tough ‘rivalries’ 
among competitors over acquiring new customers or retaining/expanding 
relationship with current ones. In particular, customer knowledge has been 
utilized as a key strategic resource and distinctive core competency to gain 
sustainable competitive advantage following the transformation of organizations 
from ‘product-centric’ to ‘customer-centric’ ones. The advancements in 
electronic and web-enabled systems coupled with accelerations in globalization, 
competitive environments, and changing customer’s preferences have created new 
challenges as well as opportunities for leveraging customer knowledge (CK) 
competencies.

 

Objectives

Customer-Centric Knowledge Management (CCKM) is needed in order to build good 
customer relations, continue to serve each customer in his or her preferred 
way, and to maintain customer satisfaction and loyalty. It includes the 
management of processes and techniques used to collect information regarding 
customers' needs, wants, and expectations for the development of new and/or 
improved products/services.

 

This book intends to address managerial and technical aspects of 
customer-centric knowledge implementation. It seeks to expand the literature 
and business practices and to create a very significant academic value to the 
dynamic and emerging fields of organizational knowledge management, customer 
relationship management, and information and communication technologies (ICTs). 

 

Target Audience 

This book seeks to offer audiences of business/IT academics and practitioners a 
refreshed and an enhanced view of research ideas in customer knowledge 
management.

 

Recommended topics include, but are not limited to, the following:

Customer Knowledge

·         Generation

·         Sharing

·         Implementation

Customer–Centric Knowledge Management

·         Strategic Analysis 

·         Design and Development

·         The Role of People

·         The Role of Technologies

·         The role of Processes

·         Delivery Channels

·         Supply Chains

·         Organizational Learning

·         Organizational Change

·         Communities of Practice/Creation

·         Performance Metrics

·         Project Management

·         e-Commerce

·         e-Governmental


Submission Procedure


Academics, researchers and practitioners are invited to submit on or before 
March 15, 2010, a 2-3 page chapter proposal clearly explaining the mission and 
concerns of his or her proposed chapter. Authors of accepted proposals will be 
notified on or before March 30, 2010 about the status of their proposals and 
sent chapter guidelines. Full chapters are expected to be submitted by June 30, 
2010. All submitted chapters will be reviewed on a double-blind review basis. 
Contributors may also be requested to serve as reviewers for this project. 

 

Publisher

This book is scheduled to be published by IGI Global (formerly Idea Group 
Inc.), publisher of the “Information Science Reference” (formerly Idea Group 
Reference), “Medical Information Science Reference” and “IGI Publishing” 
imprints. For additional information regarding the publisher, please visit  
<http://www.igi-pub.com/> www.igi-global.com. This publication is anticipated 
to be released in 2011.

 

Important Dates

March 15, 2010: Proposal Submission Deadline

March 30, 2010: Notification of Acceptance

June 30, 2010: Full Chapter Submission

September 30, 2010:  Review Results to Authors

October 30, 2010: Revised Chapter Submission

November 15, 2010: Final Acceptance Notifications

 

Inquiries and submissions can be forwarded electronically (Word document) or by 
mail to:

Prof. Minwir Al-Shammari

Director, Graduate Studies Program

College of Business Administration

University of Bahrain

P.O Box 32038, Sakhir

Kingdom of Bahrain

Fax: (+973) 17-449-776

Email:  <mailto:[email protected]> [email protected]

 

Please feel free to forward this CfCs to your colleagues and/or post-graduate 
students who might be interested in this subject.

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