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----- Original Message -----
From: William Affleck-Asch <[EMAIL PROTECTED]>
To: Legal/Legislative Topics, PacNW Feminist <[EMAIL PROTECTED]>; Dority, Barbara
<[EMAIL PROTECTED]>; Globally, Mobilize <[EMAIL PROTECTED]>
Sent: Saturday, May 19, 2001 3:03 AM
Subject: [mobilize-globally] Reuters: Europe Leads Drive for Online Privacy (News)


[during my two weeks in France one found this presumption to be very true -
Will]

http://dailynews.yahoo.com/h/nm/20010515/wr/tech_privacy_europe_dc_3.html

Tuesday May 15 2:23 PM ET
Europe Leads Drive for Online Privacy

By Lisa Jucca

BRUSSELS (Reuters) - Europeans do not like others messing around with their
personal data, and they are ready to pick a fight to defend their privacy,
even with the United States.

Although the idea of the right to privacy -- the right to be let alone -- hails
from America, it is Europe that is now at the forefront in addressing the
privacy worries created by new technologies such as the Internet.

And, while the United States has opted for a softer approach in which different
industries police their own privacy policies, Europeans are instead using their
long-standing legislative tradition.

``Europeans feel that when you have a piece of legislation you can rely on
that,'' said Veronica Villamar, legal adviser at the European Bureau of
Consumers' Unions (BEUC).

By 1970, the German state of Hessen had already passed the world's first-ever
data protection code.

Today, the 15 nations that make up the European Union boast the most
comprehensive protection against the unlawful handling of personal data, and
they would like other countries, especially the United States, to follow their
approach.

U.S. DISPUTE

The differing approaches, particularly on handling personal data, has sparked
bitter bickering between the EU and the United States and risks igniting a new
trade war.

European companies are barred from exchanging personal data with countries,
like the United States, that do not have government-enforced data protection
in place.

Last summer, Brussels and Washington negotiated a pact on secure data transfer
-- the so-called safe-harbor agreement -- but so far it has proved ineffective
as only a dozen U.S. companies signed on. Software giant Microsoft Corp. said
on Tuesday that it would sign the agreement.

And, since it was agreed, President Bush has said data privacy rules could
create a barrier for the free flow of information to and from the United
States, putting the agreement at risk.

While Europe presents a united front when it comes to the data dispute with the
United States, there are a number of differences between individual countries.

EU RULES IMPLEMENTED UNEVENLY

The European Commission, the EU's executive, proposed the EU-wide rule for the
handling and transfer of private data in 1995.

The directive was endorsed by 1998, but has not been fully implemented in all
the member states, forcing the Commission to initiate legal action against five
EU states a year ago.

Furthermore, the countries that have implemented the rules have done so
unevenly.

In Italy, deemed as the strictest of all the EU states, it is almost impossible
to transfer any kind of data without prior consent, and misuse could get you up
to two years of jail.

``On one hand we have Italy, where the national law is much stricter than the
EU directive,'' said Joe McNaeme, press officer of Europe's Internet services
provider association, EuroISPA. ``At the other extreme we have countries where
the directive has not yet been transposed into national law.''

Furthermore, a recent study by the International Consumers organization show
that despite tight data privacy law, many European sites still fail to comply
with the existing regulations regarding privacy policies.

COMMON POLICY FOR SPAM?

Clashes within Europe are also evident when it comes to tackling the daily
floods of unsolicited e-mail or spam, another major threat to privacy in the
Internet age.

The World Wide Web has become, for many, the symbol of intrusion as current
technology enables cybermarketing companies to register detailed information
about consumers as they surf the Web.

Recent EU data show that e-commerce represents less than one percent of total
retail sales in the 15-nation European Union. And, in a recent survey,
consumers ranked the invasion of privacy as a top concern with respect to the
Internet.

``While Internet penetration is growing rapidly, all the evidence shows that
consumer confidence in the e-commerce medium itself and in cross-border
transactions remains low,'' European Commissioner for Health and Consumer
Protection David Byrne told a European Parliament committee recently.

``There is still a confidence barrier for consumers.''

In order to address such fears, Europeans are working on a number of common
rules to transpose a ban to unsolicited communication from the off-line to the
on-line world.

But getting a common line over how to combat junk e-mail is not going to be
easy, given the different EU traditions.

In 10 out of 15 EU member states, the user is requested to specifically declare
if he or she does not want data to be transferred by ticking a box -- the
so-called opt-out clause.

Austria, Denmark, Finland, Italy and Germany apply a more restrictive
procedure, requesting companies to add consumers to their Web lists only if
they specifically ask for it.

The European Commission has taken the side of the minority and wants to adopt
the so called opt-in clause, giving the choice to consumers.

``Consumers should be empowered to decide when they want to receive
e-marketing,'' said Per Haugaard, spokesman for Information Society Commissioner
Erkki Liikanen.

The EU's plans to extend regulation to the Internet have sparked a lot of
complaints in the business world. New studies are coming up every day warning
regulators that companies would be faced with an excessive financial burden if
forced to implement secure privacy law.


Copyright  2001 Reuters Limited. All rights reserved.

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