> On Nov 3, 2013, at 3:30, "[email protected]" <[email protected]> wrote:
>
> I don't see how "pasting over" a QR code in a way that's not easily
> detectable is somehow harder than pasting over a domain/email, or printing a
> real-looking fake ad and pasting it over the real one.
A QR code is already isolated in an opaque white square. It's single color,
and moreover, that color is black. And it's smaller than a billboard.
By contrast, a textual URL or email address will be in a specific typeface,
probably matched to the rest of the billboard. It's also likely size-matched to
other text. Most importantly, it's likely printed right over a patterned and
colored background.
While you're correct that you can address, to some degree, all of those issues
by wheatpasting over the entire billboard, provided you're at least as
competent a visual designer as the person who executed the original ad, which
is easier to print and transport? A full-color billboard, or a black-on-white
sheet of tabloid-sized paper?
To put this all in more practical terms, since these issues were not apparent
to you, you're a less-skilled visual designer than anyone who would be paid to
produce an advertisement. Therefore, you would not be capable of covertly
coopting their advertisement. Yet you'd still be perfectly capable of
successfully pasting over their QR code without anyone being the wiser.
-Bill
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