I enclose details of our latest wireless mobility report. There is a powerful trend toward seamless mobility in the wireless industry, where mobile professionals today and eventually all consumers in the future will want to communicate and be able to do their daily business anytime, anywhere.
As a result, there is real demand for ubiquitous connectivity between a wide variety of mobile devices and access technologies, which (at least for now) include wireless wide-area networks (WWANs) and wireless local-area networks (WLANs). Roaming and communications between these technologies are therefore "must-haves" for seamless mobility to occur. Seamless Mobility: The Marriage between 3G and Wi-Fi will be required reading for any carrier or vendor looking to establish a foothold in this burgeoning mobile data space. To realize the potential of seamless mobility and ensure continued profitability, service providers have to focus as equally on WLAN implementations as they do on their cellular WWANs. Wi-Fi and traditional wireless services are adjuncts that can exist and succeed together and provide consumers what they want, when they want it. Customers will use these technologies for different reasons and at different times. The 2.5G and 3G technologies such as general packet radio service (GPRS), enhanced data rates for GSM evolution (EDGE), code division multiple access (CDMA) 1XRTT, and CDMA 1xEV-DO will be used for applications requiring instant gratification and bursty data: e-mail, calendar access, text messaging, and multimedia message service (MMS), among others. But WLANs will be used in specific locations where users need access to their corporate files and Intranets. Seamless Mobility is the result of extensive primary and secondary research on a variety of industry participants including service providers (both U.S. and international), equipment vendors, wireless Internet service providers (ISPs), semiconductor manufacturers, software providers, and aggregators, among others. The study covers the potential as well as the shortcomings of 3G and demonstrates how service providers can take advantage of WLAN deployments to make up for 3Gs revenue shortfall and what strategic moves are required for success in mobile data. Drivers and obstacles that must be addressed to achieve growth in the WLAN market?such as roaming, billing, security, seamless authentication, and handovers?are discussed. In addition, the study covers the business of failed companies and offers lessons learned for successful business models. For a complete index of this report click on http://www.researchandmarkets.com/reports/45493 Report Index: Executive Summary Is Mobile Data Still Relevant? The Precursor to 3G 3G: WCDMA, CDMA2000 Investment Requirements and Network Build-Out Costs Validity of 3G Value Proposition Deployment Delays for 3G Technology and Networks Uncertainty Regarding 3G Consumer Interest and Uptake Uncertainty Regarding Recouping License Fees Pricing Problems of Advanced Handset Availability Absence of Spectrum in the United States 4G No Killer Application Enterprise Data SMS, MMS, Instant Messaging Location-Based Services M-Commerce Implications of the Erosion of the 3G Business Case WLAN and 3G WLANs As Disruptive Technology What Is a WLAN? Devices: Access Points, Bridges, NICsy Factors Driving WLAN Markets Free Spectrum High Bandwidth Capabilities Low Deployment Cost and Technical Feasibility Market Segment Opportunities Home Market Enterprise Market Voice over WLAN Network Management and Operations Issues Public Wireless LAN Market - Hot Spots Hotels Airports Marinas and Ports Location-Enabled Networks - Malls WLAN Service for Free Telematics WLAN in the Last Mile Industry Advances 802.11 Chip Sets Microsoft XP Integration in Laptops, PDAs and Other Devices Pitfalls of WLAN Networks: Real-World Considerations WLAN Security Issues Encryption Authentication WEPs Vulnerabilities Solutions Vendor Efforts Standardization Efforts Third-Party Products VPNs Network Monitoring Software Future of WLAN Security Interference Issues and Air Rights Continuous Standards Wars 802.11g 802.11a Roaming and Billing Issues Network Discovery User Identity/Authentication Billing Inter and Intra-Network Roaming Roaming Settlement Competition from Other Technologies Market Development: Lessons from the Past Case Study: The Evolution of the Internet Service Provider Model Case Study: The Evolution of the Cellular Market Case Study: Lessons from MobileStar and Defunct WISPs Technology and Deployment Problems Aggressive Build-Out Schedule and High Burn Rate Back-Office Issues Marketing Case Study: Lessons from Metricom Deployment Problems Aggressive Build-Out Schedule and High Burn Rate Marketing Current Market Development: Industry Milestones Role of the Aggregator and Roaming Broker Role of WISP-In-A-Box Role of Outsourcers Role of Wholesalers Toshiba FootLoose Networks Cometa Service Providers Are Natural Candidates to Offer Public Wi-Fi Benefits for Wireless Carriers Neutralize the Disruptive Nature of WLANs Moving Up the Value Chain Carriers Evolving to Integrated Service Providers Offering Wi-Fi The Need for Partnerships Focus More on Services and Less on Network First-Mover Advantage Logical Market Segmentation Stop Cannibalized Data Revenues Buttress Declining Voice Revenues Lower In-Building Deployment Costs Benefits to Wireline Carriers and ISPs Lessons from Active Operators European Operators T-Mobile (VoiceStream) Telia/Sonera Telenor Telecom Italia Mobile BT Vodafone Swisscom France Telecom Asian Operators Korea Japan NTT DoCoMo NTT Communications NTT East Softbank Japan Telecom KDDI Speednet Singapore North American Operators Canada U.S. Carriers AT&T Cingular Wireless/BellSouth/SBC Verizon Sprint Nextel Carrier Case Study for Market Entry Bundled Services Managed Services in the Enterprise WLANs for SMEs and SOHO Public Wi-Fi Deployment Business Model Airport Business Model as Hotspot Case Study Neutral Host Model Hotspot Owned/Operated Cooperative Model Revenue Model Usage Rates Service Pricing Expense Model Securing Locations Deployment Marketing and Sales Seamless Mobility: The Ultimate Destination Market Growth Forecasts Companies to Watch: SWOT Analysis Glossary List of Tables and Figures: Table 1: Public Wi-Fi Initiatives of European Cellular Carriers Table 2: Mobile/Business Travelers and Wireless Data Devices Table 3: Sample Operators Delaying or Requesting Relief from 3G Deployments Table 4: Most Compelling Reasons for Implementing Wireless Technology in Enterprises Table 5: Outlook for Wireless in the Enterprise Table 6: Worldwide SMS Traffic Table 7: Wireless Technologies Table 8: Global Free Spectrum Availability Table 9: Deployment Status of Wireless Technologies in Enterprises Table 10: Sampling of Global Hotel Wi-Fi Installations Table 11: Sampling of Global Airport WLAN Systems Table 12: WLAN Semiconductor Vendors Table 13: Selected Laptops, PDAs and Projectors with Integrated Wi-Fi Capability Table 14: Greatest Concerns with Implementing Wireless Technology Table 15: Hardware-Based Security Solutions Table 16: Software-Based Security Solutions Table 17: WLAN Performance Degradation with Security Products Table 18: Wireless VPN Products Table 19: Comparison between WLAN Standards Table 20: Sample Roaming/Authentication/Billing Technologies Table 21: Historical Number of ISPs Table 22: Business ISP Market Share Based on 2000 Year-End Revenues Table 23: Top Consumer ISPs by Number of Subscribers Table 24: U.S. Cellular Subscribers (Dec?Dec) Table 25: Aggregators Table 26: Roaming Brokers Table 27: Number of U.S. Hot Spots Table 28: WISP-In-A-Box Products Table 29: Sample BPOs, Outsourcers and Systems Integrators Table 30: Wireless Carrier Passage toward Seamless Mobility Table 31: Usage Styles in Mobility versus Portability Applications Table 32: Public Wi-Fi Initiatives of Major European Cellular Carriers by Subscribers Table 33: Other European Telco Wi-Fi Initiatives Table 34: Other Japanese Public Wi-Fi Deployments Table 35: Wireless ISP Business Model Components Table 36: Sampling of Pure-Play Wireless ISPs ? United States Table 37: Sampling of Pure-Play Wireless ISPs ? International Table 38: Sampling of International Wi-Fi Service Pricing Table 39: Sample Cost Estimates for Hot Spot Deployment Table 40: Potential Hot Spot Locations Table 41: Wireless Networks Table 42: Regional Market Growth Estimates Table 43: Number of Worldwide Hot Spots Table 44: Worldwide WLAN Market Sizing Table 45: Wireless LAN Market Equipment Vendors Figure 1: Cost of Typical Public WLAN Deployment Figure 2: Cellular Network Infrastructure Figure 3: Validity of the 3G Value Proposition Figure 4: Data Expectations of 2.5G and 3G Networks Figure 5: WLAN Cost per Megabyte versus Other Data Applications Figure 6: Schematic of a Wireless LAN Network Figure 7: Cost of Typical Public WLAN Deployment Figure 8: 802.11i Protocol Stack Figure 9: Congested Upper Half of the Spectrum Figure 10: 802.11 Timeline Figure 11: WLAN/WISP Value Chain Figure 12: 3G Worldwide Revenue Breakdown by Application Figure 13: Usage Styles in Mobility versus Portability Applications Figure 14: WLANs and 3G for Hot Spot Coverage Figure 15: Sampling of European WLAN Deployments Figure 16: BT Openzone Wall Sign Figure 17: Sampling of Asian WLAN Deployments Figure 18: Sampling of North American WLAN Efforts and Deployments Figure 19: U.S. Cellular Providers? Market Share Figure 20: Carrier Deployment Scenario Figure 21: Cost of Typical WLAN Deployment Report Pricing: Hard Copy EUR 851 CD-ROM EUR 851 ORDERING - FOUR EASY WAYS TO PLACE YOUR ORDER: Order online: To order this report please click on http://www.researchandmarkets.com/reports/45493 Order via email: mailto:[EMAIL PROTECTED] Order via fax-back form: Click on http://www.researchandmarkets.com/reports/45493 Fax to +353 1 4100 980 Order via post: Click on http://www.researchandmarkets.com/reports/45493 Mail to Research and Markets Ltd., Guinness Centre, Taylors Lane, Dublin 8, Ireland Related Reports Available from Research & Markets Ltd: Wireless Mobility: Customer Requirements - http://www.researchandmarkets.com/reports/1992 The Future of Voice/Data Consolidation: Markets, Technologies, and Strategies - http://www.researchandmarkets.com/reports/2333 Wireless local area networks (Wlan) - http://www.researchandmarkets.com/reports/758 3G by Stealth - 802.11 Wireless LANs - http://www.researchandmarkets.com/reports/55 Is There a Market for WAN/Wlan Integration? - http://www.researchandmarkets.com/reports/31525 Wireless LANs: An Alternative to Bypass 2G-Based Networks? - http://www.researchandmarkets.com/reports/31913 Enterprise Need for Public and Private Wireless LANs - http://www.researchandmarkets.com/reports/32154 Wireless LAN Adoption Trends 2004 - http://www.researchandmarkets.com/reports/42791 OSS for Wireless Networks: The Migration Begins - http://www.researchandmarkets.com/reports/31600 Evolving Wireless Messaging Technologies - http://www.researchandmarkets.com/reports/31674 3G Wireless Networks, Part 1: Network Migration to cdma2000 - http://www.researchandmarkets.com/reports/31290 Wireless LANs - no strings attached? - http://www.researchandmarkets.com/reports/774 The Market for IP Enhanced Services - http://www.researchandmarkets.com/reports/1995 Next Generation Networks: Trends and Business Opportunities in Technologies and Services - http://www.researchandmarkets.com/reports/7753 U.S. and European 3G Wireless Systems Technologies - http://www.researchandmarkets.com/reports/7771 Public Access Wireless LAN Case Studies - http://www.researchandmarkets.com/reports/17422 4 G Technologies - http://www.researchandmarkets.com/reports/10780 MMS Report Bundle: MMS Markets and Technologies and MMS Content and Applications - http://www.researchandmarkets.com/reports/16354 Click on http://www.researchandmarkets.com for details. Thank you for your consideration. Kind Regards, Amy Cole Senior Manager Research and Markets Ltd [EMAIL PROTECTED] REPORT DATA SUMMARY: Seamless Mobility: The Marriage of 3G and W-Fi Publisher Name: IEC Publications Number of Pages: 217 Category: Wireless URL: www.researchandmarkets.com/reports/45493 Subscribe: Click on http://www.researchandmarkets.com/register.asp You can subscribe free for regular details on new research in your sector. Please note you are currently subscribed as [EMAIL PROTECTED] If you no longer wish to receive our market research updates, please reply to this message with Suppression Request as the subject line, or use the link below http://www.researchandmarkets.com/unsubscribe.asp?functionx=unsubscribe&[EMAIL PROTECTED] ------------------------------------------------------- The SF.Net email is sponsored by EclipseCon 2004 Premiere Conference on Open Tools Development and Integration See the breadth of Eclipse activity. 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