Hello fellow List-managers,
I publish the VBOK e-zine on a monthly basis to a little over 1100
subscribers. I've decided to allow advertisements in my newsletter,
but I really have no idea on what to charge.
Publication frequency: Monthly
Subscriber base: 1100+
The e-mail version is plaintext, but I also convert it to an HTML
version which gets placed on the VBOK web site permanently.
1. How much should I charge for text advertisements somewhere towards
the middle of the newsletter?
2. How much should I charge for text advertisements at the top of the
newsletter?
3. How much should I charge for HTML banner advertisements somewhere
towards the middle of the newsletter? (remember that these are
*permanently* placed on the website.)
4. How much should I charge for HTML banner advertisements at the top
of the newsletter? (remember that these are *permanently* placed on
the website.)
5. How much should I charge extra for sole sponsorship (they are the
only advertisements in the newsletter)?
I have four offers for advertisements, but I just don't know how much
to charge.
Thanks for the help.
A Jury: 12 people who decide who has the best lawyer
------------------------------ -------------------------------------
| Leif Gregory | Virtual Book Of Knowledge web site |
| Editor, VBOK newsletter | <http://www.biogate.com/vbok/> |
| Moderator, TBUDL | ICQ UIN: 216395 |
------------------------------ -------------------------------------
| VBOK is a free newsletter for newbies and the advanced user with |
| articles, web site/software reviews, security, news and much more! |
--------------------------------------------------------------------
