On Monday 20 February 2006 16:28, [EMAIL PROTECTED] wrote:

> ARPU - Average revenue per User has nothing to do with
> the number of subscribers,

Exactly, I wasn't talking about ARPU being reflective of 
number of users, I meant it as being an indication of the 
amount of value received from existing customers on a 
continuous basis (MRR).

What I was downplaying is that buying a SIM pack doesn't 
mean you'll necessarily get value from that customer, 
unless he's going to perpetually subscribe to the 
service, as MTN's operational costs are always on-going, 
regardless.

Mark.

> as at the number change at 
> the beginning of the year, the 078 range was about to
> run out, so in effect 2 million lines had been sold.
>
> Mark.

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