This is a subject I push all the time, I mean I get aggressive with any place i 
shop…vs their competition.   I bet I have written to Kroger a half dozen times, 
sending them articles like below, mentioning how much I now shop at Meijer’s.   

I’ve done this with many establishments.

It’s safe, it’s simple, it’s much faster than a chip card, what’s not to like 
about it from the consumer point of view.  I had mentioned earlier that B&H 
Photography had gone to ApplePay through Safari, I wrote to them, thanking them 
for their service and have shopped three times since learning of their forward 
thinking.

If Apple adds the ability to transfer money from one individual to another, or 
to a company via ApplePay (as I have heard they plan) then this will put them 
on more of a par with PayPal….and that also will be a big help in advancing the 
program.





Apple Pay Transactions Increased Exponentially

By Adam Rogers   | Mar 7, 2017  2:42 am EST  
<http://www.facebook.com/share.php?u=http://marketrealist.com/2017/03/apple-pay-transactions-increased-exponentially/>
 
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<mailto:?subject=Apple%20Pay%20Transactions%20Increased%20Exponentially%20-%20Market%20Realist&body=Jennifer%20Bailey%2C%20VP%20of%20Apple%20Pay%2C%20stated%20that%2035%25%20of%20retailers%20in%20the%20US%20in%204%20million%20locations%20accept%20the%20mobile%20payment%20service.%0D%0A%0D%0Ahttp%3A%2F%2Fmarketrealist.com%2F2017%2F03%2Fapple-pay-transactions-increased-exponentially%2F>
Analysts Eye Apple: Apple Watch Sales, $3.1 Billion in Dividends PART 10 OF 11

Apple Pay added 27 US banks in January 2017

Apple Pay (AAPL <safari-reader://marketrealist.com/quote-page/aapl/>) has been 
expanding rapidly and recently added 27 US (SPY 
<safari-reader://marketrealist.com/quote-page/spy/>) banks in January 2017 to 
support its mobile payment service. Apple Pay now has over 1,700 card issuers 
in the United States.

According to a February 8, 2017, report by AppleInsider, “Apple’s near-field 
communication and [web-based] digital payments product has grown rapidly 
[since] release with recent launches in Japan and, more recently, Spain.”


Jennifer Bailey, VP of Apple Pay, stated that 35% of retailers in the US in 4 
million locations accept the mobile payment service. Apple expects this number 
to rise to 67% in 2017 as retail giants like Gap (GPS 
<safari-reader://marketrealist.com/quote-page/gps/>) start accepting Apple Pay. 
Apple has also partnered with companies such as Starbucks (SBUX 
<safari-reader://marketrealist.com/quote-page/sbux/>), ExxonMobil (XOM 
<safari-reader://marketrealist.com/quote-page/xom/>), and Best Buy (BBY 
<safari-reader://marketrealist.com/quote-page/bby/>) for its Apple Pay business.

Apple Pay transactions rise 500% YoY

Driven by global expansion, Apple Pay transactions have increased 500% YoY in 
fiscal 4Q16 and fiscal 1Q17. According to a research report from analytics firm 
SimilarTech, Apple (AAPL <safari-reader://marketrealist.com/quote-page/aapl/>) 
is ranked fifth in the Web payments industry.

While Apple leads Google (GOOG 
<safari-reader://marketrealist.com/quote-page/goog/>) (GOOGL 
<safari-reader://marketrealist.com/quote-page/googl/>) and Amazon (AMZN 
<safari-reader://marketrealist.com/quote-page/amzn/>), it is still behind 
market leader PayPal (PYPL 
<safari-reader://marketrealist.com/quote-page/pypl/>) in the Web payments space.

The report states that Apple Pay is supported on more than 1,000 sites after it 
debuted in September 2015.



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