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http://www.insanely-great.com/news.php?id=899

Apple to Replace PowerSchool?
By Remy Davison, Insanely Great Mac
September 5th 2002

PowerSchool likely to be scaled back to a more customizable version.

Apple''s PowerSchool Enterprise may be due for a shake-up, according to a ThinkSecret 
article by Nick de Plume.

PowerSchool, which was acquired by Apple in 2001, was touted by the firm as one of its 
key strategic assets in its quest to re-establish dominance in the K-12 education 
market. PowerSchool provides web-based access to records for over 3,000 schools in the 
US, giving both parents and educators on-line access to students'' records.

As ThinkSecret notes, Apple is still advertising PowerSchool 3.0 on its website, but 
de Plume says that souces suggest Apple has been unhappy with the group''s 
performance. New customers are apparently not being sold the package. 

Apple wants to improve PowerSchool''s performance and functionality, according to 
ThinkSecret. A ''lite'' or scaled-back version may also be on the cards. The current 
version is supposedly to buggy and too large to customize to individual schools'' 
needs.

Analysis: It may be too early to tell, but these are not good times for Apple Ed. The 
rehiring of Cheryl Verdoe, who has ended up running PowerSchool, may not have been the 
best of moves. Apple Ed has been through some major organizational transitions in 
recent years, which left it shipping fewer boxes than Dell for a period. According to 
some market surveys, Dell is winning, but Apple still has the largest individual 
installed base of any brand. 

This is a critical market for Apple, and PowerSchool was supposed to be part of the 
grand design to get schools back on the Mac. Its web-based, platform agnosticism was 
its best feature. But the bottom line is that PowerSchool has to earn its keep by 
pushing schools not just to keep Macs, but also to switch to Mac. That''s part of 
PowerSchool''s raison d''�tre. 


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