> A little "tough love"... hope that's okay. Best kind of love there is. Grateful for it.
Thanks so much for such a detailed review. I feel guilty for getting this much of information for free. Hope I can pay it forward as time goes. I'm back at the drawing board with better set of problems to solve. I absolutely love the Rule of 3's - nice and simple. Thank You. On Jan 21, 2010, at 3:10, Michael LaMorte wrote: > Here's my take. A little "tough love"... hope that's okay. > > 1) Reversed out type on a dark background looks designer-y, but for > large amounts of body copy, it's hard to read. Black (or dark grey) on > a white or light background is much easier on the eyes. > > 2) The fancy fonts and letterforms for "Slammer" and "Designer's > Geometry Box" are way too fancy to be legible. At first blush, > "SLAMMER" looks like "SLMER", and it took me way, way too long to > discern "Designer's Geometry Box". Display fonts like the one(s) you > used are best reserved for the initial character of a name and that's > about it. > > 3) Overall, I'm struggling to understand the hierarchy of information > on the page... The Buy and Download buttons are kind of floating off > on their own; the "Overheard" I think is supposed to be a sidebar, but > there's little to no visual differentiation between the sidebar and > the background, and the sidebar and the main body; I'm not sure what > the "On Layout" and "jSlammer" sections are at the bottom... they're > kind of an afterthought and don't know how they tie into the overall > page. > > 4) The footer with all the blog and Twitter stuff looks kinda "bolted > on". I wonder what he clickthrough rate is for all that stuff... you > may want to drop it from there and make a separate page for all that. > If you're using Google Analytics, the site overlay tool will show you > what people want. > > As with any site redesign, I recommend looking at your stats. What are > people looking at? What are people looking for? Put it up front and > easy for them to find. Everything should follow the Rule of 3's: > ˜ 3 content sections of the page (body header, body, sidebar) > ˜ 3 pages (max) of content per item (overview, detail/features, > screenshots) > ˜ 3 clicks (max) to find what you want from the home page > > Hope this helps, > - Mike > > --- > Michael A. LaMorte > Minder Softworks > a division of Springboard Enterprises Ltd > > > > [Non-text portions of this message have been removed] > > > > ------------------------------------ > > MacSB email guidelines: http://tinyurl.com/2g55d6 > Use MacSB-Talk for off topic messages: > http://groups.google.com/group/macsb-talk > Yahoo! Groups Links > > > ------------------------------------ MacSB email guidelines: http://tinyurl.com/2g55d6 Use MacSB-Talk for off topic messages: http://groups.google.com/group/macsb-talk Yahoo! Groups Links <*> To visit your group on the web, go to: http://groups.yahoo.com/group/macsb/ <*> Your email settings: Individual Email | Traditional <*> To change settings online go to: http://groups.yahoo.com/group/macsb/join (Yahoo! ID required) <*> To change settings via email: [email protected] [email protected] <*> To unsubscribe from this group, send an email to: [email protected] <*> Your use of Yahoo! Groups is subject to: http://docs.yahoo.com/info/terms/
