On 3/27/2020 11:43 AM, John Levine via mailop wrote: > In article <ebfa5081-45c4-d17a-787a-141220fc1...@spamtrap.tnetconsulting.net> > you write: >> -=-=-=-=-=- >> -=-=-=-=-=- >> >> On 3/26/20 11:20 AM, John R Levine via mailop wrote: >>> As I'm sure you're aware, we've seen way too much spam from people who >>> imagine that COVID is an excuse to reanimate zombie lists. >> Is there any precedent on how fresh / recent the "established business >> relationship" must be to cover sending largely superfluous email? > I don't think it's the kind of thing for which anyone could define a > fixed rule beyond the obvious -- send people mail they want to get.
I think the problem is what do you consider evidence of spam to then actually block that email? I use the definition from Chris Santere that *spam is about consent NOT content.* I do NOT care what your email contains. That's not by business. What is my business is the consent to receive the email. And I take a the approach that there are implicit consent in transactions. For example, you buy something from XYZ big box store's website. There is a 100% implicit consent that you can receive emails about that order such as a receipt and shipping status. Now, if their checkout process has a sign up for their advertisements, that's also consent to receive those ads. I'd LIKE them to use opt-in requirement with a verification process on the email but I have to accept that many T&S say they can contact you and they make the sign-up for advertisements as a bit sneaky. I also see where people have a legal requirement to contact people. For example, you buy something from me and it's recalled, I have to notify you even if it's been 10 years. At the end of the day, though, that is consent and it's therefore not spam. This is the "test" I apply when analyzing spam, creating rules and blacklisting things. For me, I look to be VERY surgical and not interrupt legit mail. HTH, KAM
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