> Having done a mass of geocoding back in the day as a GIS analyst, and years 
> later selling Geocoding software, I learned one key thing in respect to 
> geocoding. You can only geocode if you have the information to geocode 
> against. i.e. Good Street and Address Data. No matter how strong your 
> geocoding algorithm (Soundex, matching intelligence, speed, etc.), if the 
> information is not there, your data will NOT geocode. I'm speaking from an 
> address level geocoding perspective. 

In the case of MapPoint, the engine *does* matter, out of the box for geocoding 
it is an especially poor comparison to a traditional geocoding solution like Map-
Marker as there is no fall-back mechanism, this is in particular what I was thinking 
about when I mentioned earlier that there's an opportunity to improve MapPoint 
as a geocoder through it's extensibility.. would require some clever VBA coding.
It might be considered a poor man's geocoder (like DeLorme StreetAtlas) if you 
can put up with time and effort involved and out-dated data...

Ultimately though I agree with you.. I believe most if not all of the data vendors 
offer geocoding services by record, I've used GDT and Teleatlas NA as I
mentioned earlier and merged them with great success on a Puerto Rico job, GDT's
level of service was especially good... for critical jobs go right to the sources and 
use more than 1 :-) I'm not a user and I don't know which MapMarker partners 
with (GDT?), but I'm sure that's probably a fine solution and serves a certain price-
point for the volume as well..

Eric


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