----- Mensaje original -----
> De: Tobias Mueller <[email protected]>
> Para: Juanjo Marín <[email protected]>
> CC: marketing-list <[email protected]>
> Enviado: Viernes 30 de noviembre de 2012 13:56
> Asunto: Re: Revisiting rewards for the FoG campaigns
>
> Bonjour! :-)
>
> On Wed, Nov 28, 2012 at 10:42:36PM +0000, Juanjo Marín wrote:
>> For example, we could add more rewards options and even those rewards can
> be related to topic of the campaign.
>>
> Yeah, do you have any concrete suggestion?
> I'm happy to integrate more options on the site or give out credential to do
> that.
> Before that, we would have to talk about our workflows to handle other reward
> options though.
>
No really, because I don't have data to figure out what is best for us. It
can be useful to know the range of donations in previous campaign to have a
good decision.
Anyway, this can be a new categorization:
"no reward" category for donations fore less than US$ 10 (in order to
stimulate micro contributions)
stickers US$ more US $10 - up to 25 (+postal outside United States?)
stickers + mouse pad + recognition more US$25 - up to 500 (+postal outside
United States? )
stickers + mouse pad + coffe mug + FoG exclusive t-shirt + recognition more
US$ 500 - 1200
stickers + mouse pad + coffe mug + FoG exclusive t-shirt + GNOME Foot print
signed by the Board of Directors + recognition more US$ 1200
stickers + hacker signed postcard + LWN subscription + recognition of your
contribution + FoG T-Shirt (after the 1st year) US$ 10/month
Maybe also makes sense to lower the threshold of the bigger rewards, in case
they hasn't been very successful in the past:
500 => 150 and 1200 => 600
Cheers,
-- Juanjo Marin
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