Thanks, Noah. I hear you. Believe me.

I'm working with another PMC right now on finding a way to help TLPs with this 
issue.

Just so you know, CouchDB is high on my awareness list. I actually pitched you 
guys to a reporter yesterday who had similar Cloudant/CouchDB confusion.

Furthermore, the ASF Board is aware of the need and is in support of our 
finding a solution.

Bear with us, but don't remain silent.

-Sally



>________________________________
> From: Noah Slater <[email protected]>
>To: "[email protected]" <[email protected]> 
>Cc: TheApacheFoundation . <[email protected]> 
>Sent: Thursday, 12 June 2014, 11:08
>Subject: Cloudant and CouchDB branding
> 
>
>Hello marketing folks,
>
>Check out this list of 15 NoSQL databases to watch, posted by the
>Cloudant Twitter account:
>
>http://www.informationweek.com/big-data/big-data-analytics/16-nosql-newsql-databases-to-watch/d/d-id/1269559?image_number=1
>
>It actually took me several minutes to spot that Cloudant was in that
>list. I had a draft tweet reply asking why it wasn't mentioned before
>I spotted it.
>
>The logo is about 66% the IBM logo, then 33% the Cloudant logo. Which
>is a bit weird, if you ask me. But there you go. That's Cloudant's
>issue, not ours.
>
>What I do take issue with is that in a list of 15 top NoSQL databases,
>CouchDB doesn't get a mention, but a company that packages up
>(admittedly, a fork of, at this point) CouchDB does. And it is
>Cloudant's name that gets press.
>
>We have:
>
>- MongoDB
>- Riak
>- Apache HBase
>- Cassandra
>- Cloudant
>
>One of those is not like the others. Anyone else see the problem with this?
>
>What can we do about it?
>
>The author of the article posted this tweet about it:
>
>https://twitter.com/DHenschen/status/477089827981377536
>
>I replied with two tweets:
>
>> @DHenschen thanks for the coverage of Cloudant, a CouchDB provider! Just 
>> wondering why you don’t mention CouchDB specifically?
>
>https://twitter.com/nslater/status/477104465976512512
>
>> @DHenschen I imagine that if you were covering Hadoop, you’d mention Hadoop 
>> specifically, and not Cloudera or Hortonworks.
>
>https://twitter.com/nslater/status/477104509513396224
>
>I spoke to Jan about this before sending. Jan mentions that this is
>probably the result of Cloudant having a strong PR/AR game.
>
>We don't engage PR/AR at all. I'm wondering what we can do to change
>this. Because this article (while cool for Cloudant) makes me very
>sad.
>
>Sally, is there anything you can do to help us avoid this sort of
>situation in the future? I brand has really taken a beating in recent
>years, and stuff like this really does not help us at all.
>
>Thanks,
>
>-- 
>Noah Slater
>https://twitter.com/nslater
>
>

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