On Thu, Jan 17, 2013 at 9:58 AM, Samer Mansour <[email protected]> wrote:
> Hello Everyone,
>
> Starting a separate thread for integrating a 'Like Us' area into our
> website templates.
>
> The Experiment scope would be the home page, to provide users the ability
> to:
> - Follow Us on Twitter
> - Like Us on Facebook
> - Follow Us on Google+
>
> This will improve the number of people reached when we communicate through
> these relatively new streams of communication we have set up.
>
> I will draw up some placements of the 'Like Us' (html files) for the home
> page for another google experiment.  I can have this done within a week.
>

Great.

A few things I learned from the last experiment:

1) It is OK to track the events with the social network as the
"label", e..g,  _gaq.push(['_trackEvent','social', 'shareDownload',
'facebook']);    When we set up the experiment we can tell it count
all "shareDownload" actions the same.  This also gives us a little
more information.

2) I heard from some users who were confused by the weird URLs they
were directed to.  So we might keep it more generic, like
index1-passthru.html, index2-passthru.html, etc.

3) Google runs the experiment to see which variation is better than
the control.  But the control is the current page as it is today.
With the last experiment the default page had no social sharing on it.
 So tracking progress was a little bit weird.  I'm not sure what we
can do about that, except be aware of it.

> What we learn from this google experiment we would integrate into the
> templates elsewhere on the site(s).
>

Yes.  I'm looking forward to this.

-Rob

> Samer Mansour

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