My basic criteria is whether they are interesting or contribute something
of value to me/the museum, although it isn't especially targeted.

I have a pretty liberal policy on who we follow:
most organizations
local public figures (John McCain, for instance)
local people
non-local people who are obviously interested in
museums/archives/library/arts etc.
non-local people who are interested in marketing and/or social media

I don't follow:
a ton of artists (this is the history museum I'm tweeting for -- I'd feel
differently about following artists if I were tweeting for a contemporary
art museum)
non-local musicians
random people from China (and it seems they're always from China) who claim
they're into social media but are mostly just spammers

Any of the above might be changed by content on someone's profile, however,
or what they tweet (i.e., a non-local musician might often tweet interesting
things about the arts, instead of a just a long stream of junk meant to
promote their band).

Kaia

On Fri, Mar 13, 2009 at 12:50 PM, Christina DePaolo <
Christinad at seattleartmuseum.org> wrote:

> Hi,
> I set up a twitter feed for SAM recently @iheartSAM. I am loving tweeting
> for SAM, but there are still a couple of things that I am fuzzy about. I am
> following everyone who is following us, but it is a bit overwhelming.  How
> do you chose who to follow? Looking at museum's feeds I see a variety of
> solutions.
>
> I am curious about those of you who don't follow everyone, but follow a
> targeted group of individuals and institutions. This looks like a good
> option for a somewhat targeted dialogue/community.  How do you decide which
> individuals to follow? Not so concerned about institutions because that is
> easy to do/resolve.
>
> Thank you. Christina
>
>
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