Hello Len,

I am looking forward to your presentation and to meeting you at my first MCN
conference.

There is a relatively recent successful Kickstarter that might interest you.
I am not affiliated with this project but I did have an unofficial hand in
seeing it make it "over the top." That is the Museum-Ed.org's "The Docent
Educator On-line" campaign which can be found here: http://goo.gl/Xgaxa7.

The Museum-Ed.org group who posted the campaign did virtually no marketing
as far as I can tell, other than a mention or two within their membership.
And their Kickstarter was heading for non-funding. My wife and
project-partner, Timlynn Babitsky, noticed this and thought it would be a
loss if this didn't get funded.

We were thinking that we would like to do a Kickstarter someday to fund our
own independent Citizen Science/History projects, so we saw this as an
opportunity "to practice our craft." We wanted to see what it would take to
get folks to pledge to The Docent Educator On-line campaign as its campaign
funding clock ticked down.

Over several days during the waning days of the campaign, we did an
"unusually large number" of Docent Educator On-line funding promotion
tweets. Perhaps folks on this list will remember the barrage we sent to the
MCN's @MuseumCN Twitter account. We used photo-tweets with a countdown clock
and rising dollar pledge amount to help grab folks attention. (Here's a
sample: http://goo.gl/1NQ6fT)

We felt very uncomfortable about being obnoxious with so many similar-themed
tweets and, yes, we did lose some not-too-tightly-connected followers
because of it. But the more we worried about bothering folks with our
tweets, the more the numbers climbed until funding success was in sight.
And, like us, others saw it too and picked up the pace and, WHAMO! The magic
number was hit, the campaign was funded, and we could relax.

So we now know what it feels like to be an NPR Pledge Week announcer, and we
appreciate what Jerry Lewis does during his legendary Muscular Dystrophy
Association Telethons. While we may not feel comfortable doing it,
persistent reminder messages chip away at the natural tendency of potential
backers to just let something slide with an eye toward doing it later.

We never heard a word from the Museum-Ed.org folks. Hopefully we'll meet
somebody at the #MCN2014 conference who can tell us how it is going. When
The Docent Educator archive is on-line, FactMiners.org has pledged to do a
Fact Cloud companion for it once our LAM-based social game platform is
available.

    Happy-Healthy Vibes,
    -: Jim :-

    Jim Salmons and Timlynn Babitsky
    Twitter: @Jim_Salmons, @TimlynnBabitsky, @FactMiners, @Softalk_Apple

    ---current focus---
    www.FactMiners.org (Open Source #Play2Learn game community)
    www.SoftalkApple.com (first FactMiners museum/archive project)
    mailto:[email protected] 
    Direct/cell Jim USA: 319-431-0981

    ===see also (mostly dated, pre-cancer treatment)===
    www.Sohodojo.biz (Services)
    www.Sohodojo.com (R&D)

-----Original Message-----
From: [email protected] [mailto:[email protected]] On Behalf Of
Leonard Steinbach
Sent: Monday, November 10, 2014 1:38 PM
To: Museum Computer Network Listserv
Subject: [MCN-L] Crowdfunding at MCN 2014

Hello all,

I will presenting:

Big, Small, Create--Maybe It's Even More Fun if It's Crowd-funded (Thurs
330)

at the MCN 2014 Conference next Thursday afternoon.  I look forward to
discussing many aspects of museum crowd-funding, and presenting many
examples.

I would really like to highlight (give a shout out to), briefly, examples
from museums which will be present at the conference, or those who are
present on this list and would like to be acknowledged for their.

If interested, please just respond to this list or email me at
[email protected] and if you have some comment or something you learned
that you would like to share, let me know that, too (full acknowledgment or
anonymity, as preferred promised if I cite your contribution).

Finally, let me know if you are planning to attend the session, so that I
can reach out to engage you in the conversation.

thanks

Len

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