FEBRUARY 18, 2009

Ergen Offered More Flexibility But at a Cost

By MATTHEW KARNITSCHNIG
Wall Street Journal

http://online.wsj.com/article/SB123492876655506763.html?mod=article-outset-box


Satellite entrepreneur Charles Ergen put forth a $700 million proposal to 
take 51% control of satellite-radio provider Sirius XM Radio Inc., 
according to people familiar with the matter. Although it was ultimately 
rejected in favor of a $530 million deal from Liberty Media Corp., Sirius 
bondholders are still piecing together the details of the spurned bid as 
they determine whether the Liberty deal was the best outcome for the company.

Sirius hasn't publicly commented on Mr. Ergen's proposal or why it 
determined the Liberty offer was superior. The Liberty deal allows Sirius 
to meet its immediate cash needs without sacrificing control of the 
company. Mr. Ergen's proposal offered greater financial flexibility, but at 
the cost of corporate control and a lengthy regulatory review.

Mr. Ergen's offer consisted of $700 million in loans and restructured debt. 
Last fall, Mr. Ergen began accumulating a total of about $375 million of 
Sirius's total $3.25 billion in debt outstanding, mostly in short-term 
maturities. Part of his plan was to roll over some of the Sirius debt, 
while injecting about $500 million in new loans into the New York-based 
company.

Those loans would have allowed Sirius to meet its debt obligations roughly 
through 2012, say people familiar with Mr. Ergen's proposal. The interest 
rate would have been slightly lower than the 15% rate offered by Liberty, 
which clinched its investment deal for Sirius on Monday. As part of the 
plan, Mr. Ergen would have taken majority control of the company's equity, 
potentially putting him at odds with Sirius Chief Executive Mel Karmazin, 
with whom he has had a testy relationship in the past.

Under the Liberty agreement, the media holding company gets 40% of Sirius 
in return for $530 million in loans that pay 15% interest, all secured 
against Sirius assets. It is a sum that is precisely the amount of money 
needed to pay Sirius's debt maturities through the end of 2009. There is 
little margin for error, especially if the company's $300 million of 
expected cash flow falls short in the recession.

"This was the best offer," a person close to Sirius said, adding that the 
company's board didn't believe Mr. Ergen's proposal was even close to the 
Liberty offer.

Mr. Karmazin was in discussions with Mr. Ergen until Friday, at which point 
Sirius stopped engaging with him to focus on the Liberty talks, say people 
on both sides of the talks. Neither Mr. Karmazin nor his advisers returned 
to Mr. Ergen to extract better terms before signing the deal with Liberty.

In addition, a takeover of Sirius would have required a review by the 
Federal Communications Commission, a process that can take years. Mr. Ergen 
also wanted Sirius debtholders to waive change-of-control provisions.

Nevertheless, critics of the Liberty deal worry that Sirius is paying more 
than it needs to for loans that don't secure its long-term viability.

One major debtholder said the terms of the rival bid were superior because 
they gave Sirius more long-term flexibility.

In addition to the 15% interest rate, Sirius must pay Liberty a $30 million 
"structuring fee." Liberty's $530 investment is divided into two tranches. 
An initial $280 million was paid on Monday so that Sirius could repay about 
$172 million in bonds held by Mr. Ergen. Sirius has also paid Liberty the 
$30 million fee.

Liberty will provide the remaining $250 million in loans later this year 
under certain conditions. One key condition is that the holders of about 
$350 million in Sirius bank loans that come due in May agree to extend the 
maturity. If the holders agree to the extension, Liberty would purchase 
about $100 million of those loans.

The remaining $150 million, along with the balance left over from the first 
installment, is earmarked to repay about $230 million in Sirius debt that 
matures in December. Mr. Ergen holds most of the December bonds.

One way Mr. Ergen could try to scuttle the Liberty deal would be to acquire 
some of the $350 million in bank debt outstanding and then refuse to extend 
the maturity; Liberty might then back out of its deal. In that case, Sirius 
would likely have difficulty repaying Mr. Ergen for the December notes he 
holds. He could use the debt as leverage to make another attempt to seize 
control of the company.


=================================================
George Antunes                    Voice (713) 743-3923
Associate Professor               Fax   (713) 743-3927
Political Science                    Internet: antunes at uh dot edu
University of Houston
Houston, TX 77204-3011         

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