APRIL 4, 2011

Skepticism Greets AT&T Theory
Telecom Giant Says T-Mobile Deal Will Improve Network Quality, but 
Experts See Other Options

By SPENCER E. ANTE And AMY SCHATZ
Wall Street Journal

http://online.wsj.com/article/SB10001424052748703806304576236683511907142.html


One of AT&T Inc.'s chief justifications for its proposed takeover of 
rival T-Mobile USA is that the combination would quickly improve network 
quality and help solve a looming shortage of wireless spectrum in some 
cities.

Spencer Ante discusses why there are doubts that buying rival T-Mobile 
USA will really improve the quality of AT&T's network, including 
reception issues in major markets such as New York and San Francisco.

If regulators clear the $39 billion transaction, AT&T executives say the 
denser cellular network would improve voice calls and data 
communications in urban areas and speed the construction of its faster 
fourth-generation data network.

But some industry executives and former FCC officials are skeptical the 
merger is the best way to address AT&T's network needs. Instead, they 
say AT&T could add capacity to current cell towers or purchase 
under-utilized spectrum in a government-led auction, or from other 
companies.

"Putting the two networks together does not create spectrum," said 
Gerald R. Faulhaber, a former chief economist of the Federal 
Communications Commission, who has worked as a consultant for AT&T and 
its rivals.

Underlying the debate is the explosive growth of data usage on wireless 
networks as more Americans purchase smartphones and tablet computers, 
which allow consumers to more easily surf the Web, watch videos and 
download applications and games.

AT&T says its mobile data traffic jumped 8,000% over the past four 
years. That growth has strained AT&T's network in some cities like New 
York and San Francisco. Consumers and regulators have dinged AT&T for 
dropped phone calls and spotty coverage since Apple Inc.'s iPhone was 
launched on the network in 2007.

Currently, in New York City, AT&T says it has a dropped-call rate in 
aggregate of more than 1.5%. But if it could add T-Mobile's network, 
AT&T could lower the dropped-call rate in New York over the course of 
two years to 1%, which is the company-wide target, said John Stankey, 
president of AT&T's business unit and the company's former operations chief.

Mr. Stankey also said the combined network, which would be 30% more 
dense, would allow T-Mobile customers to receive better service inside 
buildings and elevators.

With T-Mobile, AT&T would gain access to cell towers that would have 
taken over five years to build absent the transaction, he said. "The 
fastest way to get a denser grid is through a transaction," Mr. Stankey 
said. With its current spectrum position and company usage projections, 
Mr. Stankey said it wouldn't be possible to hit the 1% target.

But James Taiclet, chief executive of American Tower Corp., a large 
independent owner and operator of cell sites, said AT&T and other 
wireless operators could double the amount of capacity they supply with 
current spectrum by investing more in new wireless equipment on existing 
cell towers.

"Our tower sites are about 50% loaded on average," said Mr. Taiclet, 
whose company operates around 38,000 towers and counts AT&T as its 
biggest customer.

In big cities such as New York and Boston, tower sites are loaded 60% to 
75% on average, and capacity upgrades cost more and take longer than in 
less crowded areas. But Mr. Taiclet said the capacity of cell towers can 
still be substantially increased with a reasonable investment. "There 
are many ways to improve a wireless network," he said.

In response, AT&T's Mr. Stankey said, "That view certainly doesn't 
account for the additional benefits gained from combined spectrum 
efficiency or providing an LTE path to more subscribers." He said adding 
T-Mobile's spectrum assets would double the spectrum in New York 
available for its fourth-generation, or 4G, network.

Current and former regulators say another option is for the federal 
government to more quickly free up under-utilized spectrum. Last winter, 
the FCC began a process to examine the prospect of reallocating some TV 
spectrum for wireless broadband services. The idea would be to create a 
voluntary auction in which the TV industry sold off the spectrum to 
bidders operating in the wireless industry.

David J. Farber, a former chief technology officer of the FCC and a 
professor at Carnegie Mellon University, said there are swaths of 
valuable yet underutilized spectrum being used by the TV industry and 
the federal government that the government could repurpose for wireless use.

"The correct way to do it is to change policy and release a huge amount 
of spectrum," said Mr. Farber. "Spectrum is in short supply where you 
want it and plentiful where it's inconvenient to use it. If the FCC 
changed the rules things would get better."

AT&T's Mr. Stankey said the government is moving too slowly, and that if 
it freed up spectrum today it would take five years before wireless 
operators could have devices up and running on it.

Broadcasters are resisting the proposal, arguing they already gave back 
a large swath of airwaves when the U.S. switched to digital-only TV 
broadcasts. They also worry the plan isn't as voluntary as the FCC has 
advertised.

Station owners have suggested the FCC look at taking away airwaves from 
companies which are "hoarding" airwaves for themselves or trying to keep 
them out of the hands of competitors.

Some companies are sitting on swaths of spectrum that they aren't using. 
Comcast Corp. and other cable operators paid $2.4 billion to buy 
valuable airwaves licenses in New York, Chicago, Los Angeles and other 
large markets in 2006. The companies aren't using the airwaves now. 
Wireless broadband provider Clearwire Corp. said it has explored selling 
some of its large 4G spectrum holdings to raise money for its operations.

Comcast and the other cable providers said they are still clearing users 
off those airwaves and haven't yet announced their plans for them. Under 
FCC rules, the companies have until 2021 to provide "substantial 
service" over those airwaves.

Read more: 
http://online.wsj.com/article/SB10001424052748703806304576236683511907142.html#ixzz1IawF9Cc6

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