Google Wants to Join the Party, Not Crash It

By CLAIRE CAIN MILLER
October 14, 2012

Lisa Cericola, 31, a food editor and blogger, recently held a party 
at her home in Brooklyn, with grilled steak and chimichurri on the 
table and the Red Hot Chili Peppers on the iPod.

Soon, a debate broke out. Was the singer saying, "With burned shed 
it's a lovely view?" Or "With blood I shed alone with you?"

Like most people these days, Ms. Cericola knew what to do. She 
grabbed her BlackBerry and Googled. (The answer, from the song "Scar 
Tissue": "With the birds I'll share this lonely view.")

"Looking up something really fast actually adds to the conversation," 
Ms. Cericola said.

But if Ms. Cericola was content with how quickly she ended the 
debate, Google and other technology companies are not. They know they 
are the uninvited guests at social gatherings everywhere, and they 
want to ingratiate themselves with the hosts by figuring out new, 
less intrusive ways to join the party - as varied as voice search, 
Internet-connected glasses and other wearable computers, or dining 
room tables outfitted with screens.

...

http://www.nytimes.com/2012/10/15/technology/google-devices-integrated-daily-lives.html


Quiz: Don't Google This
http://www.nytimes.com/interactive/2012/09/23/technology/google-mobile-search-trivia.html

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