July 17, 2006

Interactive Netscape Site Gets Some Sour Responses
By MARIA ASPAN
NY Times

http://www.nytimes.com/2006/07/17/technology/17netscape.html?pagewanted=print


Netscape may be known now for losing the so-called browser war to 
Microsoft's Internet Explorer. But Netscape.com, the default home page for 
users of the fading browser, continues to have its following — so much so 
that when its owner, AOL, tried to update it last month, it received some 
surprisingly angry feedback.

AOL, part of Time Warner, formally introduced a redesigned version of 
Netscape.com on June 29, after offering a preview version for two weeks. 
The new site, modeled after Digg.com, was a news site where users 
essentially help editors create the home page by submitting and voting on 
the articles and other links posted there.

The new format seemed aimed at attracting and engaging visitors in the 
increasingly interactive style of “social news,” or blog aggregator Web sites.

But instead of embracing the new format, some of the site’s longtime fans 
used those interactive features to vehemently protest the change. One 
dismayed user posted an item titled “Netscape’s blunder!!!” on Netscape.com 
a few hours after the redesigned site was online. It elicited more than 300 
comments, including pleas to “please bring the old Netscape.com back.”

A petition soon followed. On July 1, Bert Lao, a U.C.L.A. graduate student 
who said he began visiting the Netscape.com portal site years ago as a 
teenager, posted an item on the new Web site about his petition requesting 
that the company “bring back our Netscape.com.” Mr. Lao, who used the 
Internet alias Ernie Jenkins, said the petition received more than 1,000 
electronic signatures before Netscape removed his entry from the “top 
stories” page and closed all comments.

“That signified to me that Netscape had no interest in hearing the opinions 
of those who wanted the old Netscape.com back,” he said. The petition now 
has more than 1,300 signatures.

A spokesman for AOL, Andrew Weinstein, said that the signers were “a very 
small percentage of Netscape’s users” and that early feedback had been 
largely favorable.

“We want all of our users to be happy,” Mr. Weinstein said. But he 
acknowledged that “almost any change is likely to cause some concern in a 
subgroup of users.”


================================
George Antunes, Political Science Dept
University of Houston; Houston, TX 77204
Voice: 713-743-3923  Fax: 713-743-3927
antunes at uh dot edu



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