News Corp. Talk Hikes Dish Stock

By Linda Moss & Mike Farrell
MultiChannel News

7/17/2006 5:30:00 PM

http://www.multichannel.com/article/CA6354056.html?display=Breaking+News


EchoStar Communications' stock rose Monday on speculation that Rupert 
Murdoch's News Corp. was looking to acquire the second-largest 
direct-broadcast satellite provider and merge it with his DirecTV, the 
dominant player.

EchoStar, parent of Dish Network, saw its stock price hit a new 52-week 
high of $32.52 per share (up $1.89 each, or 6.2%) Monday, beating the 
previous mark of $32.41 per share.

The shares rose in the wake of a Los Angeles Times story on Herbert Allen's 
Sun Valley, Idaho, media conference, which said rumors were swirling there 
that Murdoch was hatching a deal to buy Charlie Ergen's EchoStar.

The Times quoted Ergen, EchoStar's founder and CEO, as saying that such a 
merger "could save $3 billion in expenses," while DirecTV CEO Chase Carey 
chimed in that the current regulatory environment might be more amenable 
than it has been in the past to a merger of the two DBS players.

EchoStar tried to buy DirecTV a few years back, but that deal was derailed 
in 2002 by the Federal Communications Commission. Ultimately, News Corp. 
stepped in, and it now owns 38% of DirecTV.

In a note Monday, Wachovia Securities analyst Jeffrey Wlodarczak wrote that 
the "takeout price" in any deal with be an issue, because "we would suspect 
that Ergen would want at the very least $40 per Dish share."

Wlodarczak also wrote that he believes the regulatory hurdles to a 
DirecTV-EchoStar merger are still high, given the reasons why the FCC 
rejected EchoStar's bid for DirecTV back in 2002.

"The main sticking point was that the market would have been reduced to two 
competitors in most markets, and to one competitor in millions of rural 
households," he wrote. "The development of an RBOC [regional Bell operating 
company] video offering seems to have solved the former, but the latter [a 
monopoly in a material percentage of the 32 million U.S. rural households] 
is still likely an issue."

Officials at News Corp. and DirecTV declined to comment Monday, and 
EchoStar declined to comment.

Wlodarczak wrote that a key argument for a Dish investment was a potential 
takeout or leveraged buyout of the company.

"We think DirecTV is a logical suitor, as well as a leveraged-buyout deal 
given CEO Ergen's 60% stake in Dish and low leverage," he wrote. "We 
believe that a combined Dish and DirecTV entity would be worth more than 
the two companies as stand-alones based on various synergies that could be 
realized and the effective elimination of one competitor [especially in the 
United States -- 30 million rural households]."


================================
George Antunes, Political Science Dept
University of Houston; Houston, TX 77204
Voice: 713-743-3923  Fax: 713-743-3927
antunes at uh dot edu



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