Philip sez: Have
you ever tried to add a word to the beginning of a type written
page? I may gripe about some of the consequences of our technology
- but I also _really_ enjoy some of the benefits!!
Can you imagine a world without smartphones?
7 years and a few days ago, Steve Jobs introduced the iphone. Before
that there were cell phones, and a few PDAs that never really caught
on. (I have a TRG Pro i bought for my daughter to use as an exchange
student if anyone wants a museum piece.)
Now I am one of the trogs that insists on using a (once again
trendy) flip phone. I did break down and accept a used iphone 4 for
christmas. I intend to use it as an ipod touch and for things like
the automotive apps. The voice quality is so much better on a "dumb"
phone made by motorola.
Steve Jobs truly changed the world twice. First by building and
popularizing the personal computer; second by inventing and
popularizing the smart phone using the scarcity model that Doyle Dane
Birnbach used so successfully for VW in the 60s.
Can you imagine a world without smartphones now? What is the largest
component of a smartphone? What do people continually want larger on
their smartphone? The HMI again is the bugaboo. The HMI is the
greatest opportunity for revolutionary ways to change the world with
technology.
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