Steve Rubel writes: 'Like RSS and tagging, over the next several years OPML is going to become a core underlying technology for marketers in the conversation economy. Let's de-geek it.
'OPML, short for outline processor markup language, is basically an XML file organized in an outline format. One way it is used is for creating portable lists of RSS feeds that they can be easily shared. For example, if you're a Bloglines user and you hit Bloglines.com/export and save the OPML file to your computer you can re-import this file in any other desktop or web-based reader and all your feeds will carry over. There's more though. The real value in OPML is in sharing these files in "reading lists."' http://www.micropersuasion.com/2006/05/share_your_opml.html I think it's really time that we started having some awesome examples of microformats in use. Building this kind of thing with XOXO and XFN would be trivial -- and in fact there's already a dirth of WordPress blogs from which to pull this information. Sorry if I sound alarmist, but I feel fairly indignant that we don't have more success stories of "practical microformats" in use and why they matter. I'm asked far too often "well, I've heard of microformats but why should I implement them when I don't really see any benefit or examples of use". I need solid answers to this, and not just the ability to download a bunch of vcards from a webpage. We've shone that that idea is cool and of value, but now we absolutely must go beyond that and start building the tools that will define the next generation "killer apps". Chris _______________________________________________ microformats-discuss mailing list [email protected] http://microformats.org/mailman/listinfo/microformats-discuss
