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*Program manager*

Hoffman Estates  IL

Rate: $45/hr

Duration: 2 months+

Job Description & Skills: \n\n \n\nProject Overview:  To assist the online
services organization to develop and utilize analytic reporting to aid in
management of the Manage My Home, Home Services and PartsDirect business.
\n\n \n\nRequired Skills/ Experience:  \n\nCapability with clickstream tools
such as ClickTracks, Omniture etc. Use standard BI tools, such as Brio or
Business Objects, to produce reports relating to outcomes.  Person should
have heavy Omniture experience in report creating, data mining, etc.
\n\nCreate holistic dashboards by pulling data from different data sources
and websites for presentations to senior management team. \n\nLead driving
core insights from the data to suggest, create and execute multivariate or
a/b/c tests that drive fundamental improvements to the site experience.
\n\nSenior Business Analysts will typically focus on multiple business unit
websites and support all facets of the decision making platform (clickstream
analysis, outcomes analysis, search analysis, multivariate testing
analysis). They will also work with the website technology team closely to
identify gaps in the data capture strategy and collaboratively implement
enhancements. They will also be expected to partner outside the business
units and outside the company to ensure that best practices in metrics and
decision making are being exposed to the BU management and core website
decision makers.\n\nTwo years of experience in advanced web analytics
methodologies such as experimentation and testing, competitive analysis,
surveys and market research. \n\nHigh level of expertise with Business
Intelligence tools, two plus years, such as Brio, Business Objects,
MicroStrategy, Cognos etc with experience writing and tuning sql queries in
a online or offline environment. \n\nThree to five years of experience in
using the Microsoft Office suite advanced Excel skills including creation
and use of formulas, and pivot tables.\n\nKnowledge of Javascript and use of
variables in reporting is essential as this position will be required to
take requests from marketing and other BUs and translate them into Omniture
variables that are tracked in the reporting front end.\n\nThree to five
years of business analysis experience in large size companies with multiple
functions / business units preferred.  \n\n \n\nDesired, but not required
Skills/ Experience:  \n\nBachelors degree (MBA preferred)\n\nMid-level
expertise in the SEM (Search Engine Marketing) / PPC (Pay Per Click) and SEO
(Search Engine Optimization) strategies and a minimum one year experience
measure success of SEM/PPC and SEO campaigns / efforts. \n\nExcellent
communication skills and ability to interact with all levels of end users
and technical resources. \n\nExposure to project management skills, business
process redesign principles, tools and techniques a plus.\n\n \n\nDaily
Responsibilities:  \n\nWeekly, monthly reports (excel, BI tools, clickstream
analytics). \n\nLead development of senior management dashboards.
\n\nWebsite behavior and customer experience analysis. \n\nData
consolidation and validation. \n\nCoordinating tags, tracking parameter
implementations. \n\nLead creation and completion of Multivariate and A/B
testing documents (from hypothesis creation to influencing creatives to
identifying success metrics) and post test analysis. \n\nBusiness
requirements synthesized from multiple sources including product managers,
development teams, and functional group members. \n\nDocumentation relating
to existing processes and suggestion / presentations for improving those
processes. \n\nEffective and persuasive presentations (verbal and written)
for project teams and business leaders.
Sareen Bhaskaran
Resource Manager
Prosoft Cyberworld Group
630-371-0530 ext 145
sar...@prosoftcyberworld.com

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