In my view, Claude's on the mark about this.  If a group of investors puts
up big-time capital for long haul promotion, esp. during a struggling "ramp
up" that can last years, eBay "might" someday lose its monopoly.  The
business models of Amazon.com, Netflix and even bankrupt Delta Airlines come
to mind.  All three struggled mightily, esp. Amazon and Netflix, during
their start-up years.  Turned out offering free shipping and building the
most navigable retail web site turned the corner for Amazon.  But it took
NINE years for Amazon to post a profit.  Netflix, founded in 1998, is only
JUST NOW about to pull out of red ink.  Meanwhile, Delta Airlines is
bankrupt, but has finally decided to play the Southwest & Jet Blue game,
shaking up competitors United and American Airlines.

Remember when Blockbuster Video and Barnes and Noble were the only games in
town?  Netflix was a response to the "Blockbuster store in every
neighborhood."  Amazon was the response to Barnes and Noble devouring every
competitor from Waldens to Doubleday to B. Dalton Books.  Now Blockbuster is
eliminating late fees and is trying to takeover Hollywood Video.  All
because of Netflix, which took the risk on the DVD format and looks solid
over the long haul.  And Netflix, determined to stay ahead of the moving
train instead of being dragged behind it, has already dropped its monthly
rates by about $6-7, anticipating challenges from Wal-Mart and Amazon.  eBay
will ONLY do the same WHEN and IF it sees legitimate competition.

A giant like eBay will NEVER be successfully challenged without a maniacal
devotion to pour endless dollars into delivering consistent blue chip
service and into innovative and incessant marketing.  Over many years, not
several fiscal quarters.  Only entrepreneurs w/enormous resources can hope
to accomplish what Bezos (Amazon) and Marc Randolph (Netflix) have.  And
even then, success isn't guaranteed.

I remember the hoopla over Homegrocer.com.  Imagine!  Fresh groceries
delivered to your home!  But shipping costs offset savings and the
convenience of never leaving your home -- while the money to promote,
innovate and improve ran out.  After a 'novelty' wears off, you have to keep
building and remain innovative and have enough money to last years before
turning a profit.  To earn money you have to have it.  Fox News is
plastering CNN and MSNBC in the ratings, and NOT just because it's perceived
"conservative."  The bigger truth is it had a bottomless pit of money from
Murdoch that kept 'em in the game, enabling them to experiment, break rules
and becoming the "anti-CNN."  Yet its viewership, while bigger than MSNBC
and CNN COMBINED, is still nothing compared to broadcast network news.  It's
making money hand over fist now.  But only because it had a lot of "start
up" money with which to begin.  Its parent company also makes movies,
remember?  Without a money pile, competitors fail to bring down giants.  And
so too, will anyone with "only" a few million bucks to challenge eBay.

-d.

----Original Message Follows----

From: [EMAIL PROTECTED]
Reply-To: [EMAIL PROTECTED]
To: [email protected]
Subject: Re: MPB lowers auction fees !

I truly understand everyone's frustration with the giant Ebay but you must
face reality.   I will use Bruce Hershenson as an example.  He is just shy
of 15,000 positive feedbacks.  Since ebay only allows 1 positive per buyer
for a seller, that means he has sold to at least 15,000 different buyers.
(Most likely more since not everyone leaves feedback.)  His numbers grow
weekly and before this year is out he will probably be over 16,000.  This is
because of the huge potential of new buyers on ebay on a daily basis.

MoPo has around 500 members and I have no clue how many have big dollars to
spend on posters.  Based on my observations I doubt more than a small number
can consistently buy posters in the $1000 to $10,000 range.  Unless you can
get people to peruse the offerings and buy consistently, then JR cannot
spend a lot of money promoting the site.  You also will not get sellers to
place
expensive posters on the site unless the starting price is a high number.
Even BH, when he placed items on the site did not start them at his usual
low number.

Promotions cost a lot of money, maintaining an auction site costs a lot of
money,etc., etc., etc.   JR has spent a huge amount of his own money to
start this site.  Are the people who want this to become the major site for
movie posters willing to send him a large amount of money to help promote
the site?  I am not tilting at windmills here, because I am very serious.
JR cannot and will not spend the money unless people back him with more than
words and wishful thinking.

You must face the reality that ebay is here to stay and unless you can get a
huge dealer like BH to switch (and to bring his followers, all 15,000 of
them) you don't have a chance.  I just saw two Ocean's 11 one sheets go for
$2025 and $1325 on ebay.  Movieposterbid does not get that kind of action.
At this very moment there are 22,234 original US posters listed on ebay.
You have 281
listed on Movieposterbid.  Movieposterbid needs much more than words.  It
needs financial backing, serious and constant promotion, etc.

The thoughts are wonderful, the ideas are great, the reality is wishful
thinking and not plausible unless the influx of money begins.  Are you ready
to contribute more than words?  Only you know the answer.

Claude Litton

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