I'll throw in a related question. Does anyone know what were typical press runs for movie posters - rules of thumb, perhaps, in the 40s, 50s, 60s etc .
Alan Bayersdorfer --- JR <[EMAIL PROTECTED]> wrote: > Mike, > > I've never seen anything like "official" production > ratios on how many of each of the various size > posters were produced. I'm not sure there even was a > "standard ratio" that NSS used... there were likely > periods of time when one studio or another had a > "standard" production ratio, but that would have > been something independent of NSS and subject to > change as studio policies on things like that > shifted regularly and was, I think, somewhat > budget-dependent for each film. But even if there > are some official numbers, they really won't help > very much in judging scarcity -- you still have no > way of knowing how many of a given poster survived > long enough to find its way into a collector's > hands. > > But, certainly, if anyone has any kind of official > numbers on production run ratios of different size > posters I too would be very interested to know that > -- just out of a collector's curiosity. > > Informally, my personal observations indicate a > best-guess that for many films the "order" of > scarcity runs something like this: > > One-sheets (27x41) most common, followed by: > Inserts (14x36) > Half-Sheets (22x28) > Lobby Cards (11x14) > Window Cards (14x22 - often exposed to excessive > sunlight and/or weather and considered "handbills" > to be torn down/thrown away) > 30x40 Oversize (usually ordered for Drive-In > Theaters and exposed to the weather) > 40x60 3-sheets (most theaters simply couldn't > accommodate their large size) > > ...but it's interesting to note that, for most > films, the price collectors are willing to pay is > actually the *reverse* order of their relative > scarcity. > > -- JR > > > ----- Original Message ----- > From: Mike Davis > To: [email protected] > Sent: Thursday, June 01, 2006 13:22 > Subject: [MOPO] Poster Ratios > > > Afternoon everyone, > > I asked this question a couple of years ago but > have lost the info.....so, > hoping someone can tell me (again) what the > production ratios of the various > poster sizes were back in the 60's and 70's > specifically as it relates to > one-sheet production. > > ie. > 1 30x40 for every 100 one-sheets? > 1 40x60 for every 500 one-sheets? > 1 14x36 for every 50 one-sheets? > 1 22x28 for every 50 one-sheets? > > Just trying to gauge scarcity. > > Thanks > Mike > > Visit the MoPo Mailing List Web Site at > www.filmfan.com > > ___________________________________________________________________ > How to UNSUBSCRIBE from the MoPo > Mailing List > > Send a message addressed to: > [EMAIL PROTECTED] > In the BODY of your message type: > SIGNOFF MOPO-L > > The author of this message is solely > responsible for its content. > > > > > Visit the MoPo Mailing List Web Site at > www.filmfan.com > > ___________________________________________________________________ > How to UNSUBSCRIBE from the MoPo > Mailing List > > Send a message addressed to: > [EMAIL PROTECTED] > In the BODY of your message type: > SIGNOFF MOPO-L > > The author of this message is solely responsible > for its content. > > __________________________________________________ Do You Yahoo!? Tired of spam? Yahoo! Mail has the best spam protection around http://mail.yahoo.com Visit the MoPo Mailing List Web Site at www.filmfan.com ___________________________________________________________________ How to UNSUBSCRIBE from the MoPo Mailing List Send a message addressed to: [EMAIL PROTECTED] In the BODY of your message type: SIGNOFF MOPO-L The author of this message is solely responsible for its content.

