Speaking of CASABLANCA 6-sheets, the first time I saw the poster was at a 
1980's NYC auction.  It may have been a Guernsey's auction.  The poster set a 
new world record for the highest price paid for a movie poster at auction, 
selling for about $20,000.  The auction was held at some sort of Armory 
building in Manhattan, that had very high ceilings.  The CASABLANCA 6-sheet was 
linenbacked, and hanging on a wall about twenty feel above the floor.  After 
the auction, as I was paying for my posters, auction employees were on ladders 
trying to remove the CASABLANCA 6-sheet.  The employees lost their grip on the 
poster, and the most expensive film poster ever sold at auction came crashing 
down from twenty feet.  Nobody freaked out, which led me to suspect that an 
absentee bidder won the poster.

--- On Tue, 7/20/10, Wolfgang Jahn <[email protected]> wrote:


From: Wolfgang Jahn <[email protected]>
Subject: [MOPO] AW: [SPAM?]: [MOPO] a casablanca 6 sheet?
To: [email protected]
Date: Tuesday, July 20, 2010, 5:19 PM








In PLAY IT AGAIN SAM there’s what looks like an original worn Casablanca 6sheet 
(or 3sh?) over the bed in a scene with Woody Allen and Diane Keaton.
Anyone noticed that? Quite some time since I saw the film last time though..
Wolfgang
 
Kinoart.net
 


Von: MoPo List [mailto:[email protected]] Im Auftrag von Michael B
Gesendet: Dienstag, 20. Juli 2010 19:05
An: [email protected]
Betreff: [SPAM?]: [MOPO] a casablanca 6 sheet?
 

  

wow,,,,,,,,,,,,,,,,,,,a CASABLANCA 6 sheet.  i dont believe i have ever seen 
the 3sheet.

 

wanna predict the amount it will sell for?  35/40,000?

 

inserts are 10/15??

 

 

michael

 

 

 

 

 

 


In a message dated 7/20/2010 12:06:58 P.M. Eastern Daylight Time, [email protected] 
writes:


Yes, it did sell for $388.38! Many good deals were had by buyers and now is a 
good time to buy! This was the fourth time to have sold this portrait card and 
all being different copies. And though this would normally sell in this day and 
age at $500-700, there are always tremendous deals in a Heritage auction, as it 
is all about who is watching at that time and participating.
Thousands of participants buy and bid with us every day and we receive less 
than 1% in returns of merchandise for any reason.
 
Overall the Auction did almost $1.2 million and counting, with many great 
after-auction deals to be had and they are moving fast!
We set some great records for the more rare and some not so rare material. Over 
1200 bidders participated in the auction and for those of you from this group 
who did participate, thank you so much. And for those just watching, that is 
appreciated too.
 
We have a tremendous November auction shaping up now so please be saving for 
what is sure to be an outstanding selection!
Highlights we are hoping to include:
 
Public Enemy- one sheet
Little Caesar- one sheet and Six Sheet
Gold Rush - One Sheet and Twenty-four Sheet
Animal Crackers - one sheet Style A
Red Dust-  six sheet
Frankenstein- six sheet
Cavalcade – one sheet
Casablanca –six sheet
 
Notice: these are what are hoped for! ;-)
 
 
 

From: MoPo List [mailto:[email protected]] On Behalf Of Bruce 
Hershenson
Sent: Tuesday, July 20, 2010 6:04 AM
To: [email protected]
Subject: Re: [MOPO] Slabbed Lobby Cards at Heritage
 
Holy Macaroni, how did THAT card (certified to be "fine to very fine") sell for 
four hundred smackers? I sold that for $750 over 20 years ago! Like I have been 
saying, this is the best time in over 20 years to buy quality movie paper, even 
if you have to go through the annoyance of "de-slabbing" your item.

Bruce

On Mon, Jul 19, 2010 at 3:20 PM, Richard Evans <[email protected]> wrote:
Very nice, the best card.
And very similar condition to the one sold last Nov, (though judging by pics, 
the colours appear to be stronger on yours), but at 2/3 the price.


 
Since taking my new lobby out of the plastic only de-values it if/when it comes 
time to resell it
 
We can probably reserve judgement on that.
With this particular card, (albeit in a difficult climate), it doesn't appear 
to have had a particularly positive effect.





On 19 Jul 2010, at 17:41, Reel Classics Posters wrote:
As the purchaser of a slabbed lobby card from Heritage this weekend, and a 
collector who's younger and much less experienced in this hobby than most of 
you, I thought I'd throw in a couple cents...

The slabbed card I bought ($325 bid -->$400 all told) is the portrait card from 
MR. SMITH GOES TO WASHINGTON (1939), CGC graded 7.0, Heritage graded Fine/Very 
Fine:

http://movieposters.ha.com/common/view_item.php?Sale_No=7025&Lot_No=83797

I'd never seen a CGC encapsulated lobby before this Heritage auction, and I 
actually emailed Heritage asking about it -- whether I'd be devaluing the card 
by removing it from the plastic, which I'm inclined to do so that when I frame 
it, it will look the same as my other framed lobby cards.  (Though I have a 
large box of posters under my bed, I always buy them with the intention of 
framing and hanging them; I'm just out of wall space for anything bigger than a 
window card at the moment.  I buy posters as decoration, not investments.)

In addition to my query about CGC, I also asked Heritage about their *original* 
description (no longer up), which noted a tear in the top border (that I 
couldn't see), but said nothing about what appeared to be a large tear in the 
bottom middle that went up into the image area.  What's interesting is the 
reply I got from Bruce Carteron at Heritage:

"Thanks for your inquiry. You can certainly take these out of the sleeves to 
hang them up. You would just have to have the card regraded again if you resold 
it. None of the defects were supposed to be mentioned when it was CGC graded. 
The tear was taken into consideration when it was graded originally."

As I wanted the card to frame and hang (MR. SMITH being one of my "top five" 
favorite movies) and I didn't see the tear in the bottom as being too 
detrimental to its display value, given the limited bidding, I put in a small 
bid and won.  Still, I thought it interesting that for CGC cards, Heritage 
seemed to think that putting the CGC grade in the description was good enough.  
Personally, I would have preferred the "tear here, crease there, three 
pinholes" kind of description they give for the rest of their lots, especially 
since this was a "Signature" auction.

Long story short, I bought this card IN SPITE of its CGC encapsulation, not 
because of it.  I know I'm less sophisticated than most of you long-time 
collector/dealers.  I bought my first posters in 1997 from a price list I 
received in the mail.  I knew nothing about "sheet" sizes or even "R" 
re-release dates, let alone condition, and hadn't even seen an image of the 
posters I bought (based on film titles) until they arrived.  Needless to say, 
I've learned a lot since then (and replaced most of those original purchases 
with better quality posters in more reasonable sizes with better images from 
those titles).  Now I pay attention to things like condition and previous 
purchase prices (mostly from Bruce and Heritage's online databases), and buy 
fewer, better posters than I did when I started.  I also only buy from 
reputable dealers and haven't purchased a poster on eBay in at least five years.

Since taking my new lobby out of the plastic only de-values it if/when it comes 
time to resell it, and in the meantime increases its value to me, that's 
probably what's going to happen to it when it arrives.  Thought that might 
interest some of you.

Elizabeth
ReelClassics.com

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