I remember well when I first heard of the minty whites.It was around the
year 2,000, a couple of years after I first got on eBay and saw the same few
dealers with the same insert titles over and over. Shortly after this, a
major dealer called me to warn me that there was a dealer from a certain
part of the country who was going to lots of dealers looking to trade or
sell large quantities of those very same titles, and he said he had seen
them in person, and that there was something "wrong" about them, and he
wanted to let me know.

I thanked him, but at that point I still had never seen one in person (at
that time I sold very little post 1970 stuff), so it was nothing tangible
that I could publicly take a side on, but the info from my friend seemed
awfully damning.

Around a year later Dan Rickard and his friend Bob began announcing the
inserts were absolutely fake, but still I had nothing tangible to
contribute.

But one more year later (in June of 2002, *NINE YEARS* ago) I *DID *get
first-hand evidence of these being fakes, and I first joined the fray on
MoPo (and it is hard to believe now that there were LOTS of major dealers
defending these as absolutely real) and here is how I a couple of weeks
later reported on what occurred to the then 1,942 collectors in my e-mail
club:

"Over the past couple of years there has been a great controversy in our
hobby over certain insert posters that were constantly being offered on eBay
(titles like The Godfather and Blade Runner). The inserts were always mint,
and the sellers who offered them almost always re-offered the same titles
over and over. After a year or more of constant selling of the same 20 or so
titles, the prices on those titles had plummeted, even though many of the
titles are very desirable.

At the time all this was first going on, I had little to do with it,
primarily because at that time I sold very very few post-1970 items. But I
heard rumblings through the hobby that these inserts were reproductions, and
that they had originated from upstate New York. About a year ago, there was
a big discussion about these inserts on the Internet discussion group MoPo,
and some dealers came to the defense of these inserts, saying that there had
been a "warehouse" find, but that the posters were 100% legitimate. There
was lots of back-and-forth e-mails (some of it quite heated), but there was
no "meeting of the minds". Those dealers who felt they were real were
unconvinced, and felt there might well have been a warehouse find.
In addition to the controversy over the inserts, there also has been much
discussion about many other posters that seem to have been copies, including
several Star Wars posters and a Pulp Fiction poster. In the past couple of
months, two very courageous Canadian collector/dealers have kept bringing
the "repros being sold as original" subject issue back up on MoPo, refusing
to let it die. They did not do this for personal gain, but rather because it
angered them that this selling of repros as originals was causing many
collectors to be cheated out of lots of money.
One of them, Bob, sent many e-mails to MoPo giving his reasons why he felt
SURE these various posters were repros, and the other, Dan, started a
website where he tried to warn collectors about the many reprints being sold
as originals (go to http://www.damnthe.com/mymovieposters/acatalog/ to view
this site).

A couple of months ago, something happened to bring me into this discussion.
A collector sent me 8 different titles of the disputed inserts to auction
for him (he had purchased them one by one from eBay from one of the dealers
in question). As soon as I saw them, I knew they were odd. But I couldn't
say for 100% they were bogus, just that they were troubling.

But fortunately for everyone in the hobby, a separate collector had months
before consigned around 1000 posters he had gotten from a friend who worked
for NSS in the 1970s and 1980s, and that collection included 30 x 40s, 40 x
60s, half-sheets, one-sheets, and some inserts. Incidentally, that
collection was just like every other warehouse find I have ever seen. There
were good titles and bad, and around 80% were bad titles (anyone want both
the A & B style 30x40s of "Slow Dancing in the Big City"?) Maybe 5% to 10%
were good titles. (In the disputed inserts warehouse find, 90% of the titles
were good, and that alone tells me it is very very doubtful, since over the
years I have been in on a huge number of such finds and it is rare that as
many as 10% of the items in any "find" are from good titles).

The collector with the "straight from NSS" stuff had a Blade Runner insert
and a Godfather insert, along with many other lesser titles. I took them out
and laid them side by side with the disputed inserts of Blade Runner and The
Godfather that had been sent to me.
The comparison was striking! There are three things one looks for when
comparing printed items; printing clarity, color matching, and paper
matching. Here is what I saw looking side by side:
      Printing clarity: The Godfather looked extremely similar, no doubt
because it is only one color, and easier to reproduce. The Blade Runner was
clearly slightly fuzzy, especially in the credits at bottom. Result
Inconclusive.
      Color matching: The Godfather appeared to be a perfect match, but it
is a black and white poster and how hard is it to match black? The Blade
Runner had very slightly different coloration, like someone tried to match
the color but couldn't get a perfect match, but who really knows if the
originals didn't have several print runs? Result Inconclusive.
      Paper Matching: The NSS copies looked like every other inserts I have
ever seen from this time period. The suspect inserts were on a different
kind of paper (and both were on exactly the same paper!). The paper is
slightly different looking so that it appears to be a different shade of
white. It is really striking when you compare them side by side (although I
don't know if it would show well on a digital image). But the giant
difference is in the coating! The NSS inserts have a glossy surface on the
front, and a much duller finish on the back (just like every other insert I
have ever seen from that period). The suspect inserts have a greater gloss
on the front, and a similar gloss on the reverse (and I have never seen any
insert that has a glossy finish on the back). THIS DIFFERENCE IS SOMETHING
MUCH MORE "FELT" THAN SEEN.

So it wouldn't do much good to put digital images on a website, which is why
I didn't do so. But I had one of my employees feel both inserts, and he felt
the difference was striking. I don't think anyone could not tell them apart,
and they wouldn't have to look at the fronts of either poster!
Result: Proof in my mind that these are fakes. The paper used is of a kind
never used on any other inserts I am aware of, other than these exact
disputed titles, which are from different studios and years, so presumably
would have been printed at different times.

Once I had been able to make this side-by-side comparison, I felt I had a
"smoking gun" that needed to be presented to this club, MoPo, and the
readers of Movie Collectors World (which I intend to do in MCW's next
issue). So I posted most of the above information to MoPo, and added the
following (I am paraphrasing what I wrote, but the meaning is unaltered):

Those of you who defend these inserts are those who either own bunches of
them and/or those who have sold bunches of them. Obviously, you have a huge
stake in their being at least questionable. If they are declared fake, then
you will both lose on the ones you currently own, but more importantly you
will potentially face an angry mob of collectors (no doubt with torches)
demanding their money back. I imagine that nothing I (or anyone else) can
say will change THOSE dealers' minds, so I am addressing this to everyone
else in the hobby.

First. I ask anyone to find me even ONE insert from any non-disputed title
that is on the kind of paper stock that is described above. Second, don't
blur this debate into saying that all inserts from this time period are
suspect or that all inserts of these titles are suspect. Let me make this
perfectly clear! *I AM SAYING THAT THE ONLY SUSPECT INSERTS ARE THOSE WHICH
APPARENTLY ORIGINATED FROM ONE SPECIFIC REGION (BUT ARE NOW LIKELY SPREAD
ALL OVER THE GLOBE*).

It is vital that all of you remember that there are many many authentic
copies of these inserts. I am 100% sure that many dealers have inserts that
are the real deal (even if they have some of the disputed titles) because
many of these guys bought their inserts many years ago, before the fakes
were created (which is why I am 100% sure they are real).

But there are other dealers who I would bet have lots of fakes. If they
bought them in the last few years from someone who only sold them the
disputed titles, I would bet anything they are fakes. I firmly believe that
once you have read what I wrote above, you yourself will be able to know for
yourself if you have originals or repros (except for those who own tons of
them; "there are none so blind as those who will not see").

Third, *I HAVE ABSOLUTELY NOTHING TO GAIN BY THIS*. Those who own tons of
these (and those who reprinted them in the first place) clearly have much to
gain by keeping the possibility alive they are real. But I only gain their
anger, so does this not show I must passionately believe in what I am
saying? And it is not just me. Dan and Bob (the two Canadian
collector/dealers referred to above) have repeatedly brought this issue up,
and it almost surely hurts their ability to sell posters. Greg Ferland
(trydnt on eBay), who is one of the most major of poster dealers and
all-around nice guy, felt a need to post to MoPo that he absolutely believes
these to be fakes). Joe Burtis, manager of the MPA Gallery, one of the
people in this hobby who probably knows more about posters than I do, says
he is sure they are fakes. *WHY ARE ALL THESE PEOPLE SO SURE OF THEMSELVES
AND WILLING TO GO ON THE RECORD?

* Finally, it is important to realize that these fake inserts do not (and
will not) "kill" the prices of the real ones. This is because they can be
relatively easily distinguished from the originals, once you know how. Of
course this won't stop novice collectors from getting cheated, which is why
we all need to expose these fakes (just as Dan's fine site will not keep
every new collector from buying the many other fake posters currently
circulating).

I have sold several *ORIGINAL *inserts of these titles in the past year and
I have gotten good (pre-fake) prices for them. Of course, people know I must
be selling the originals, which might not be the same for someone off the
street, but it shows that the prices will be what they should be once these
fakes are exposed. I also just last week auctioned 300 inserts and 300
half-sheets and prices were pretty much "through the roof". The problem is
solely with the fake repro inserts, which need to be exposed, by getting the
word out to every collector, and you can do your part by spreading the word!
"
-- 
Bruce Hershenson and the other 29 members of the eMoviePoster.com team
P.O. Box 874
West Plains, MO 65775
Phone: 417-256-9616 (hours: Mon-Fri 9 to 5 except from 12 to 1 when we take
lunch)
our site <http://www.emovieposter.com/>
our auctions <http://www.emovieposter.com/agallery/all.html>

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