You rock! This is exactly the information I was looking for. Should get it next 
week so I guess the measurements will be the tell-tale sign.

All the best.

Sincerely, 

Paul W. Hazen
Handshake Partners
Email: [email protected]
Phone: 818.970.6602

> On Jun 27, 2019, at 10:21 PM, David Kusumoto <[email protected]> 
> wrote:
> 
> I researched this issue almost two years ago and here's what I turned up.  If 
> you don't want to read the long-form info I wrote to another colleague - the 
> short version is "Help!" quads with the "U" rating are first release 1965 - 
> but oddly - they are second printings to correct an error in the first run by 
> Stafford and Company Ltd. - which had errantly left off the "U" in its rush 
> to ship posters of this guaranteed hit to UA / UK / exhibitors. 
> 
> To me personally, these second printing quads with the "U" - are more desired 
> and command more $$$ - because they're harder to find.  Parenthetically - 
> commercial reprints DO NOT HAVE THE "U" - and most are smaller than 30x40.  I 
> know that sounds counter-intuitive - but it's because the reprints were based 
> on the more prevalent first printing theatrical quads without the "U." I've 
> never seen the third version mentioned, i.e., "a U enclosed in a circle" with 
> "minor cast names" replaced with a “Seven New Songs” Label and a “Printed by 
> Leonard Ripley & Co, LTD, London” stamp "on the lower right."  I believe this 
> is a third printing given the marketing changes that befell "Help!" - akin to 
> the different poster versions of "Yellow Submarine"  in 1968 whereby listing 
> the number of songs felt crucial to draw in fans.  
> 
> In sum, the two most important markers to determine the authenticity of 
> "Help!" quads - have nothing to do with the "U" rating.  
> 1) dimensions must be 30 x 40 or GREATER
> 2) paper must be folded and not rolled
> 
> Second printing "U" rating "Help!" BQ - (more desired and more $$$). 
> https://imagizer.imageshack.com/img924/6536/mYs4sx.jpg
>  
> 
> ---------------------------------------------------September 
> 2017---------------------------------------------------
> Research about the Help! UK quad rating anomaly (see images below).
> 
> * Last week (9 September 2017) - Tracks Ltd. in the U.K. - authenticated and 
> posted two vintage Beatle BQs from the SAME consignor for sale (see images 
> below).
> 
> * I consider Tracks Ltd. - (which like eMoviePoster here in the U.S. - offers 
> a LIFETIME guarantee) - along with Frank Caiazzo of NJ, Perry Cox of AZ, 
> Thomas Vanghele of NYC, Mark Lewisohn of the UK and Bruce Spizer of AZ - to 
> be the best historians and / or authenticators of Beatles' signatures and 
> memorabilia on earth - as all six (6) have been consulted by corporations, 
> museums and auction houses worldwide, e.g., London, Tokyo, New York, Paris, 
> etc.
> 
> * While Tracks Ltd. makes no reference about the absence of ratings letter 
> "U" for its "Help!" BQ - both "Help!" and "A Hard Day's Night" quads are 
> genuine and are not reprints.  They are both in the same ragged condition - 
> and - more crucially - their provenance is sourced to the same consignor who 
> has with familial links to Stafford and Company Limited - the printers of 
> many BQs in the 1960s.  
> 
> * Neither quad offered by Tracks is a repro and this supports my long-held 
> belief that "Help!" BQs without the "U" - represent a first printing anomaly 
> from the first release in 1965.  Their greater prevalence reflects "Help!'s" 
> status as an slam-dunk blockbuster - and these first printings without the 
> "U" - went out quickly  in great numbers - before a corrected second printing 
> commenced with the "U" rating added.  These second printings with the "U" are 
> more scarce, yet are ALSO from the first 1965 release.  "Help!" was expected 
> to be a greater hit than "A Hard Day's Night" and their greater availability 
> as vintage posters are reflected accordingly.
> 
> * I believe a hand examination of paper-stock is still required to 
> distinguish 30 x 40 originals on vintage paper - from the smaller-sized 
> commercial reprints on glossy stock which appeared in the 1980s.  Poster 
> dimensions are CRITICAL.  Known commercial repros are rolled - and are ALL 27 
> x 39 or SMALLER.  
> 
> * The provenance of the "Help!" quad I once owned - (since sold long ago) - 
> was from the Eddy Block collection sold by Christie's South Kensington in 
> 1997.  It too, had NO "U" rating.  (The back story about how I acquired it 
> and why I sold it - is below the next section which specifically addresses 
> the posting by Tracks Ltd. of "Help!" and "A Hard Day's Night" vintage BQs.)
> 
> * NOTE THAT Tracks Ltd.'s MARKETING LINKS BELOW MIGHT BE DEAD if both posters 
> have been sold.
> 
> -----------------------
> B25986 – The Beatles HELP! 1965 Cinema Quad Poster (UK)
> £650.00
> About this item
>  
> A UK United Artists Quad cinema poster that was used to promote The Beatles 
> second feature film 'HELP!' in cinemas across Great Britain after the film's 
> release on 29th July 1965. The poster comes from a relative of a former 
> employee of Stafford & Co Limited, Nottingham and London the company that 
> printed the posters. It measures 76cm x 101.5cm (30 inches x 40 inches). The 
> left edge of the poster is damaged. The condition is good.
> https://www.tracks.co.uk/product/b25986-beatles-help-1965-cinema-quad-poster-uk/
> 
> 
> B25985 – The Beatles A Hard Day's Night 1964 Cinema Quad Poster (UK)
> £1,250.00
> About this item
>  
> A UK United Artists Quad cinema poster that was used to promote The Beatles 
> first feature film 'A Hard Day's Night' in cinemas across Great Britain after 
> the film's release on 6th July 1964. The poster comes from a relative of a 
> former employee of Stafford & Co Limited, Nottingham and London the company 
> that printed the posters. It measures 76cm x 101.5cm (30 inches x 40 inches. 
> A small piece of the top right hand corner of the poster is missing, there is 
> some very slight were on the bottom right hand side edge, there are a few 
> tears on the right edge the largest of which measures 11cm (4.25 inches) and 
> there some slight discolouration on the right side . The condition is very 
> good.
> https://www.tracks.co.uk/product/b25985-beatles-hard-days-night-1964-cinema-quad-poster-uk/
> 
> Lifetime guarantee
> All our items come with a lifetime guarantee of authenticity.
> 100% authentic
> 
> All our items are guaranteed authentic at Tracks.co.uk
> Tracks Ltd, PO Box 117, Chorley, Lancashire, PR6 0QR, United Kingdom
> +44 (0)1257 269726
> [email protected]
> 
> ====================================================================================
> 
> Meanwhile, here's my personal backstory about Beatle quads:
> 
> https://imagizer.imageshack.us/a/img922/3446/0Q8FXd.jpg
>  
> 
> * I got into a huge fight with Sotheby's in December 1996 over a "A Hard 
> Day's Night" British quad "issued in 1964." I was not able to measure its 
> poster before bidding on it IN PERSON - during one of its rare showroom sales 
> in L.A.  This quad HAD a "U" rating - BUT LATER - I discovered it was 27 x 
> 39.  Tony Nourmand, who was then a rival consultant for Christie's in London 
> - told me he knew the quad I had bought from Sotheby's was a repro from the 
> 80s.  So - armed with Tony's knowledge, I went to Sotheby's to complain, who 
> in turn, wanted to cancel the sale and refund my money.  
> 
> * Noting major travel and related expenses I incurred to attend this auction 
> and to purchase and pick-up this poster in person - I rejected Sotheby's 
> offer.  I wanted the poster REPLACED.  Sotheby's refused.  At the time - the 
> big auction houses were under investigation for many underhanded dealings - 
> over which - as a young militant consumer activist - I concede I took full 
> advantage.  
> 
> * I threatened Sotheby's executives on York Ave. that I would unleash global 
> media coverage - (as I have done with other corporations in the past) - about 
> general auction practices in New York, L.A. and London - which I was well 
> aware of through informers.  The bosses in NYC relented in mid-March 1997 - 
> and replaced the repro Hard Day's Night BQ with an original, e.g., a 
> "straight exchange" from one of Sotheby's "trusted" consignors.  (After I 
> received it - I turned around and consigned it to The Beatles Shop on Mathew 
> St. in Liverpool in late 1997.  Why?  Well, continue reading below.) 
> 
> * During my fight with Sotheby's - Tony Nourmand reassured me that his 
> upcoming May 1997 sale of quads through Christie's in London - were not only 
> "absolutely 100% genuine" - but also they were, he said in superior condition 
> - with provenance sourced to the Eddy Block Collection.  Thus - it was 
> through Tony Nourmand - and his relationship with Christie's - that on May 
> 19, 1997 - that I bid and won the quads from "Help!" and "A Hard Day's Night" 
> offered in his sale.  The "Help!" quad I won - had NO "U" rating - and the "A 
> Hard Day's Night" quad - did.  
> 
> * To be fair, as a strictly "personal preference" - if I, David Kusumoto, was 
> avidly collecting again - I'd prefer chasing quads of "Help!" WITH the "U" 
> rating - because they're harder to find.  Until I was able to figure it out - 
> I had it errantly in my head that the "ratings marker" was critically 
> important as a first printing flag for vintage posters - in relation to 
> commercial reprints available in the U.S. which appear without them.  But 
> with UK commercial reprints - I saw many with the "U" (or with stricter 
> ratings) printed on  - albeit available in smaller sizes, which to me meant 
> different rules had to be applied.
> 
> Best, David.
> 
> From: Tracks Limited.
> Sent: Saturday, September 9, 2017 3:25 AM
> To: [email protected]
> Subject: Tracks Ltd -Beatles Movie Posters!
>  
> 
> 
> 
>  
>  
> Dear Customer,
> 
> We've been adding more items onto our website including a nice couple of 
> Beatles movie posters for you to enjoy. You can view the latest Beatles items 
> by clicking here.  You can view the latest various artists items by clicking 
> here.  
>    
> Don't forgot we are also regularly listing items on eBay.  
>  
> Click here to view our eBay auctions 
>  
> Best regards
> Tracks Ltd.
> 
>  
>    
>  
> Click here to visit our website
> 
> 
> B25985 - The Beatles A Hard Day's Night 1964 Cinema Quad Poster (UK).
> A UK United Artists Quad cinema poster that was used to promote The Beatles 
> first feature film 'A Hard Day's Night' in cinemas across Great Britain after 
> the film's release on 6th July 1964. The poster comes from a relative of a 
> former employee of Stafford & Co Limited, Nottingham and London the company 
> that printed the posters. It measures 76cm x 101.5cm (30 inches x 40 inches. 
> A small piece of the top right hand corner of the poster is missing, there is 
> some very slight were on the bottom right hand side edge, there are a few 
> tears on the right edge the largest of which measures 11cm (4.25 inches) and 
> there some slight discolouration on the right side . The condition is very 
> good.
> £1250.00
> Click Here To Order
> 
> 
>  
> B25986 - The Beatles HELP! 1965 Cinema Quad Poster (UK).
> A UK United Artists Quad cinema poster that was used to promote The Beatles 
> second feature film 'HELP!' in cinemas across Great Britain after the film's 
> release on 29th July 1965. The poster comes from a relative of a former 
> employee of Stafford & Co Limited, Nottingham and London the company that 
> printed the posters. It measures 76cm x 101.5cm (30 inches x 40 inches). The 
> left edge of the poster is damaged. The condition is good.
> £650.00
>  
> Click Here To Order   
> 
>  
> 
>  
>  
> B25964 - The Beatles 1960s Official NEMS Jigsaw (UK).
> An original 340 piece 1960s Beatles NEMS jigsaw. It features an image of The 
> Beatles posing on different chairs. When complete the jigsaw measures 43.5cm 
> x 28cm (17 inches x 11 inches). It has been presented in a glass-fronted 
> frame measuring 51cm x 41cm (20 inches x 16.25 inches). The jigsaw comes with 
> the original cardboard box which measures 28cm x 21cm (11 inches x 8.5 
> inches). There are no missing pieces. The condition of the jigsaw is mint. 
> The colour on the box is bright and it has retained its shape. The condition 
> of the box is very good.
> £200.00
>  
> Click Here To Order
> 
>  
> 
>  
> B25973 - Beach Boys 1968 Birmingham Odeon Concert Handbill (UK).
>  An original 1968 concert handbill for the Beach Boys performance at 
> Birmingham Odeon on December 6. It features black and white images of the 
> band with the band name in white on a red and blue background with details of 
> supporting artists; Vanity Far, Eclection and Roger 'Twiggy' Day amongst 
> others. There is a crease line to the centre of the handbill. The ticket 
> order form is still attached to the bottom. It measures 13cm by 28cm (5.25 
> inches by 11 inches). The condition is very good.
> £100.00
>  
> Click Here To Order
> 
> Please remember we are constantly updating our website.  If you have any 
> 'wants' please contact us as not all our stock is online. 
> Sincerely,
> Tracks Ltd.  
>        
> 
> --------------------------------------------------------------------------------------
> From: MoPo List <[email protected]> on behalf of Paul W. Hazen 
> <[email protected]>
> Sent: Wednesday, June 26, 2019 10:56 PM
> To: [email protected]
> Subject: The Beatles - British Quad HELP! question
>  
> Ok, who is the resident Beatles expert here? I came across a British Quad for 
> The Beatles HELP! that I picked it up at (what I hope was) a good price. As 
> this is out of my Stanley Kubrick wheelhouse I’ve looked for prices using the 
> usual suspects but they are all over the place based on the different 
> versions. It appears there are 3 different versions sold in the past by both 
> Heritage and emovieposter as well as a few other reputable websites selling 
> it currently at retail.
>  
> One version has a “U” next to the dot in the exclamation point. Another 
> version does not have the U at all. And another version has a U enclosed in a 
> circle and has the minor cast names replaced with a “Seven New Songs” Label 
> and a “Printed by Leonard Ripley & Co, LTD, London” Stamp on the lower right.
>  
> Can someone shed some light on if all of these are true versions and the 
> order these were released and the value ranking of each?
>  
> All the best.
>  
> Sincerely, 
>  
> Paul W. Hazen

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