T H E  M I N N E A P O L I S  O B S E R V E R
A Weekly Digest of All Things Minneapolitan
www.mplsobserver.com
Vol. 2, No. 41
June 2, 2003

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THIS WEEK IN THE OBSERVER:
* City Needs a New Message, Study Says
* Workers Vote to Unionize at Walker Health Center
* Bryant-Lake Bowl Owner Eyeing Northeast Theater
* Library Cancels Its Earthquake Insurance
* Car Dealer Gets Name on Northeast Water Park
Plus: Pentel out of the running, Dinkytown arsonist out of school, and the
importance of paying attention

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CITY NEEDS A NEW MESSAGE, STUDY SAYS
A new study commissioned by the city's convention and tourism agency found
that only Chicago and Denver rank above Minneapolis as a popular convention
destination. Trouble is, the city's not doing enough to get noticed.

The $250,000 study by the New York-based FutureBrand surveyed potential
visitors from across the country and learned that the city's profile was so
low nationally that most people never even considered visiting. "Nobody
knows about Minneapolis," FutureBrand's executive director Joanna Seddon
told Andrew Tellijohn in The Business Journal
(http://twincities.bizjournals.com). "Minneapolis can change that."

The study noted that meeting planners who have held events here consider
the city to be friendly, service-oriented, and safe. They've also been
impressed by the local restaurants and hotels, and by the convenient
airline service. But, as Greg Ortale of the Greater Minneapolis Convention
and Visitors Association puts it, the city needs to do a better job of
telling that story. "We're suffering from 20 years of Willard Scott talking
about the cold," he said. "Everybody assumes that International Falls is a
mile away."

WORKERS VOTE TO UNIONIZE AT WALKER HEALTH CENTER
Despite a strong anti-union campaign, workers at Walker Methodist Health
Center last week voted to form a bargaining unit with AFSCME Council 14.


BRYANT-LAKE BOWL OWNER EYEING NORTHEAST THEATER
Kim Bartman, owner of the popular Bryant-Lake Bowl, wants to put some life
back into a Northeast landmark.

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Editor: Craig Cox
Deputy Assistant Senior Executive Editor: Sharon Parker
Contributing writers: Chris Dodge, Leo Mezzrow
Equine consultant and coffee shop correspondent: Nora Cox
Perspective: Martin Cox
Thanks to: Theresa Carr, Alan Shilepsky

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