Karen,

 

You hit the head on the nail!!!!

 

The truth of the matter is our clients pay for the EXPERIENCE and the
services are the add-ons.  The Experience is even more important during
these difficult economic times. Salon guest need to feel our gratitude and
appreciation for every salon visit. 

 

It's also about the perceived value.what I get vs what I pay for.

 

LaShaun Brown-Glenn

Speaking On Point

www.speakingonpoint.com

 

From: [email protected] [mailto:[email protected]] On Behalf
Of KeyzKaren
Sent: Thursday, March 04, 2010 8:18 PM
To: [email protected]
Subject: RE: NailTech:: Hello Everyone~~~~ Question......

 

Subject: NailTech:: Hello Everyone~~~~ Question......

 

what other items would YOU be looking for if you were new to the industry OR
you were transferring from another salon and you had some experience?

 

Keep in mind - this manual will not be including the normal operations of
the salon.

 

 

Client building techniques [like pre-booking, referral systems, reward
programs, etc.] and marketing and promotions as a module

Upselling, add-on services, retailing good home care and cross promoting in
the salon to increase ticket values

Client retention and loyalty building to help keep the clients you do bring
in

 

I feel these 'people skills' are every bit as important as doing a good
service.if you want to be successful. 

 

Good luck1

 

Karen

Key West

 

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